Marketing Products - Essay Example

Only on StudentShare

Extract of sample
Marketing Products

The company will produce bags that will be different from other bags mostly sold in the market. It will add a fashion touch to it in order to give it a trendy look. The sponginess of the bag will add up to it and will strive to provide the consumer with a unique experience. And the fun element in this particular product would be its variance in colors. The consumers will get the opportunity to choose from a wide range of colors. Also, the product will be manufactured by the usage of the topnotch and high quality materials. All these combinations collectively will provide a low weight to the bag that can prove to be the USP (Unique Selling Point) of the product and will primarily meet the needs of the fast moving consumers (Baker, 2009). 2. Discussion of the Service Component of the Product and Its Role in Enhancing the Product The best part of the product would be its after-sales services. The company will provide 1 full year warranty to these bags. And the most important factors that could facilitate in maximum number of sales of this product would be: It will provide free repairs and maintenance of the bags for a full year. For adding up to the customization factor, the company is also planning to provide free repair services in the selected customer’s place. ...Show more

Summary

Marketing Products 1. Product Discussion and Its Primary Characteristics Trendy Fashionista is a young and a fashion oriented company. It is primarily based in the United States. As the name suggests, the company favors fashion to a very large extent and strives to reflect the essence of fashion in almost every product that it manufactures…
Author : lesterdaugherty
Save Your Time for More Important Things
Let us write or edit the essay on your topic
"Marketing Products"
with a personal 20% discount.
Grab the best paper

Related Essays

Marketing Strategy for Hair Extensions and Beauty Products
For our products we would use three segmentation bases, namely: profile, behavioral and psychological criteria. Profile segmentation primarily looks into who the market is and where are they located. The key variables used under profile segmentation are demographic, socio-economic and geographic variables.
4 pages (1000 words) Research Paper
Marketing Products
Since the company faces a lot of competition from other companies, it is forced to market its products very effectively in order to capture the attention of its customers (Hartley & Hartley, 2008). Customers need to be given a reason for purchasing in a certain company and not in another one.
4 pages (1000 words) Assignment
MKT302 Mod 2 Case: The Marketing Mix: Products and Brands
A definition of brands, positioning, products and relationships will be made. The assignment will also analyze two brand category examples and relate any relationship that may exist between them and the customers. It will also look at Professor Susan Fournier’s argument about the existence of a relationship between consumers and brands.
4 pages (1000 words) Coursework
Marketing Products
The beverages would be available in bottle sizes of 8oz, 12 oz, 16 oz, and 20 oz. The cola beverages would be available in medium and large sized plastic bottles in USA and UK for convenience purposes of the individual customers. The beverages manufactured for the corporate customers would be available in can sizes of 8oz, 12 oz, 16 oz, and 20 oz.
4 pages (1000 words) Assignment
MKG413A : Promote products & services Assessment 2- Marketing Plan
A country needs a better education system to produce its own talents and not depend on expatriates to accomplish complex tasks (McCarthy, 2012). As a result of that, governments spend huge sums of money for the development of educational infrastructure and system of the country.
12 pages (3000 words) Assignment
Communication Plan
From the societal perspective, overweight is often regarded as the issue related to one’s appearance, but in reality it is major medical concern. Overweight and obesity has been a global concern and is responsible for the death of a significant percentage of the population throughout the world.
11 pages (2750 words) Case Study
Sustainable Marketing Campaign for one of the products of 3M
With over 60% of the organization’s total revenue coming from its international market by 2010, 3M is a global company with enough global penetration to take advantage of lucrative and growing economies like Brazil, China, and India (Theis 12). As a global marketer, manufacturer, and innovator of technology, 3M is a business leader with its main competition being General Electric, Carlisle Companies, Tyco International, and Danaher in the international conglomerate sector.
12 pages (3000 words) Research Paper
Find out how much would it cost
to get a custom paper written by a pro under your requirements!
Win a special DISCOUNT!
Put in your e-mail and click the button with your lucky finger
Your email
YOUR PRIZE:
Apply my DISCOUNT