Anyhow the fact that American films dominate the film industry in Canada, the homeland films is yet visible in the Quebec, where all cultural industries receive special protection. The audiences in Quebec have always liked the Canadian movies. As per the statistics, 2006e, French speaking Quebecers watch more TV than the other language Quebecers or rest of Canada. Francophone viewers spent more than 65.2% watching Canadian programs while Anglophone viewers spent more 72.2% watching foreign programs.2 Outside Quebec, its altogether a different story as mentioned above, Canadian filmmakers are unknown to the world, except those who have received acclaim outside Canada. It is because of this the attempts are on to make the audiences aware of the Canadian film industry by way of showcasing the movies in the school gyms and auditoriums, with big screens and sounds.3 It was surprising to note that most of the people didn't want to see the Canadian movies, because they are low budget and not like a Hollywood blockbuster.
In most years, the top-grossing Canadian film is a French-language film from Quebec. French-Canadian films, on the other hand, are often more successful, as with French-language television, the language difference makes Quebec audiences much more receptive to Canadian-produced film. The audiences in Toronto are more likely inclined towards the Hollywood produced movies. Most of the people don't even know the names of the movies that have grossed huge revenue at the box office.4 It is evident from the above fact that the American films have much larger impact on the people in Canada, except Quebec where in, Canadian movies are played in the theatre, being the main centre of Canadian Film Industry.
Role on National Film Board
The National Film Board has defined a list of primary and secondary goals to fulfill in order to meet its mandate, as well as a set of related activities that can be performed to meet those goals such as to create programming reflecting Canada's linguistic duality and cultural diversity, create programming of film and audiovisual works on subjects relevant to the general public or niche audiences, support innovative and experimental projects in new and interactive media and exploit the audiovisual heritage of the NFB. The overarching objective of the National Film Board is to produce and distribute audio-visual works which provoke discussion and debate on subjects of interest to Canadian audiences and foreign markets; which explore the creative potential of the audio-visual media; and which achieve recognition by Canadians and others for excellence, relevance and innovation.5
The National Film Board of Canada is Canada's public film producer and distributor. An agency of the Government of Canada, the NFB produces and distributes socially relevant films that inform Canadians and explore global issues. The NFB is best known for its documentaries and animated short films. The NFB was established in 1939 with an objective to interpret Canada to Canadians. John Grierson, a British documentary film-maker, was invited by the Government to study the state of the government's film production. Grierson opined that Canada should make short, inexpensive films about Canadians and their experiences could complement more expensive Hollywood fare, while give Canadians a cinematic voice without abandoning the concept of National Film Industry.6