Quality Function Deployment - Essay Example

Only on StudentShare

Extract of sample
Quality Function Deployment

QFD also differs in the fact that it concentrates more on adding new features and components according to customer needs and expectations rather then simply focusing on eliminating features or components not required by the customer. The QFD institute describes QFD as a comprehensive quality design method that:
The following essay will start with a brief look on the evolution of QFD and its expansion to the rest of the world. This will be followed by a discussion on the framework of house of quality (HoQ) as well as the elements that forms part of the HoQ. The next sections will then cover the advantages and the benefits offered by the method which will be followed by a discussion on the drawbacks of the method.
The roots of QFD can be traced back to United States in 1940s with the emergence of 'value engineering'. Due to limited reources at General Moters (GM), alternative designs were considered and it often resulted in better product and lower cost. This led the management at GM to investigate and develop effective ways to improve value and resulted in launching of the program 'value analysis' (VA) in 1947 with tremendous success. In 1954, Department of Defense's bureau of Ships embraced a similar approach in it procurement activities and named its programme 'value engeenering'.
However, Jiang, Shiu and Tu mention that even though the initial concept of qual ...
Download paper

Summary

Quality Function Deployment (QFD) is a method used to ensure that the eventual design of a product or service actually meets the needs of its customers. Often called the 'house of quality' because of its shape, QFD originated in Japan where it was developed in Mitsubishi's Kobe shipyard…
Author : constancehansen

Related Essays

Pan European Fish Auctions
PEFA's system is an electronically based system that uses client/server architecture, whereby, the suppliers/sellers are connected to the system through the Intranet, while the buyers connect to the system using the internet.
...
7 pages (1757 words) Case Study
Operation Management (Assignment)
The present context narrows our interest lies in focusing to two of the points, these are:
...
10 pages (2510 words) Essay
Quality Function Deployment: Application and Findings
The current scenario is one where QFD has been heralded for providing a platform where needs like promotion of cross - functional teams, communication between departments as well translation of consumer needs into the language of the organization, are consciously confronted and fulfilled.
...
8 pages (2008 words) Essay
Management Strategies in Action
In most cases, the number of customers may be too many having different expectations, some of which may be contradictory to those of other customers. For example, some customers expect high mileage from an automobile, while others want more power. Another set of customers may want both mileage and power. The designer of the engine of the automobile has to satisfy the expectations of this whole group of customers in the best possible way. Customers have their own unique way of expressing their expectations, when enquired about. QFD helps to convert these expectations, called 'Voice Of...
12 pages (3012 words) Essay
QFD (Quality Function Deployment)
The Manufacturing Engineering program provides a unique and high quality engineering education to prepare students for innovation, creativity, leadership and success. As a student in Manufacturing Engineering, one will learn product design and innovation using cutting edge 3-D modeling tools and computers, control the high-tech machine tools including robotics that make the product, apply system theory, quality control and optimization to manage the production and service system, and compete in the global environment.
...
5 pages (1255 words) Essay
Balanced Scorecard Assignment and Paper
The report will also define the segments which need to be addressed by the baby shop in order to enhance its business.
...
7 pages (1757 words) Essay
Automation Assembly Parts
QFD has evolved from being a tool for product and process design to being used for strategic planning systematically linking customer requirements with organisational functions and processes. A study has been proposed to review QFD practices and develop a mechanism for implementing QFD. The objective of the study is to review available literature on QFD, and develop a methodology for QFD implementation within an organisation. Published literature in journals, conferences, and case studies would be considered for the study. The development of a product includes several processes, and QFD...
32 pages (8032 words) Essay
Got a tricky question? Receive an answer from students like you! Try us!