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SWOT analysis of Buzzard Ltd - Essay Example

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SWOT analysis of Buzzard Ltd

The greatest internal risk faced by the company is the declining of profit over the last financial year, if this trends continue to take place, the company will be generating no more funds for investment and even there would be left nothing in the company to be transferred to the shareholders in the form of dividends or earnings per share.
The company also confronts with the risk of losing all its business because of the costs incurred during the production and distribution of goods, and also the other operating expenses incurred during the year.
According to Wells and Nieuwenhuis (2001), the automotive industry in UK has been highly saturated and the companies need to face great competition from other companies in the same industry. Hence, there is a high risk of increasing competition.
Wells and Nieuwenhuis (2001) further specify that the competition is not the only risk a company has to confront with, there are certain other factors that increase the risk of doing business in UK automotive industry. These factors are globalisation, consolidation, and continuous innovations in the technology.
Bordenave and Lung (1996) says that the most important risk a company faces in the automotive industry in UK is due to the increasi...
The company also confronts with the risk of losing all its business because of the costs incurred during the production and distribution of goods, and also the other operating expenses incurred during the year.
The company seriously faces the risk of running out of cash in future. The working capital has been declined over the year.
The company does not offer any attractive investment potential due to the deteriorating profit margin. Therefore, the company faces a risk of losing a substantial part of its investors.
External risks
According to Wells and Nieuwenhuis (2001), the automotive industry in UK has been highly saturated and the companies need to face great competition from other companies in the same industry. Hence, there is a high risk of increasing competition.
Wells and Nieuwenhuis (2001) further specify that the competition is not the only risk a company has to confront with, there are certain other factors that increase the risk of doing business in UK automotive industry. These factors are globalisation, consolidation, and continuous innovations in the technology.
Bordenave and Lung (1996) says that the most important risk a company faces in the automotive industry in UK is due to the increasing outsourcing activities on the part of the manufacturers. Therefore, a geographical risk arises in such a situation where supplier and manufacturer are from geographically distant and different places.

REPORT FOR SHAREHOLDERS-BUZZARD'S PERFORMANCE

The company's financial position and performance can be analysed with the help of following financial ratios, grouped in terms of profitability, efficiency, liquidity and investment ratios:
PROFITABILITY RATIOS
Analysing the profitability of Buzzard Ltd lies in assessing the ...Show more

Summary

This report has been designed for the company's shareholders. It is based upon a case study and provides an insight of the company's financial position and performance concerning the financial statement analysis. It also identifies the company's major internal and external strengths, weaknesses, opportunities and threats, in order to evaluate the company with respect to a shareholders' point of view.
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SWOT analysis of Buzzard Ltd essay example
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