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Audit Report for Jacob & Sons Bakery - Case Study Example

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Audit Report for Jacob & Sons Bakery

Hence, human resource strategies may be an especially important source of sustained competitive advantage".
The mission of the organization is to "provide quality bakery products at competitive prices". The quality consciousness in reflected in the policies of the management in the production, marketing and customer service. But on the other hand the management should also try to evolve new methods to evaluate the cost of various operations more stringent. The assurance of quality should not be increasing the cost and this will tend to push the prices up and high prices will not help the bakery to achieve its mission.
The vision of the bakery is "To be a leading bakery in major cities of the country". The vision of J Co is not clear and it is very ambiguous in its definition of the exact terms. This kind of vision statement will not help in aligning the organization to wards achievement of goals.
Based on the mission and vision, the management of the company has formulated the objectives. The annual objective of J Co bakery is to increase the sales by 10% in the year 2008. To achieve the target growth first an analysis of the planning activities and organizing activities is necessary. The audit of the plans show that J Co has planning done extensively for increasing the sales. But it is lagging behind in its lack of planning in the area of projection of resources required to achieve the sales. The plans do not allocate budget effectively for each retail outlet but only a general allotment of money on a whole. Hence, the personnel in each outlet do not have a clear picture about the allotment of money to carryout their operations and at the end of the year, it will also be difficult for the management to control the personnel.
SWOT ANALYSIS
A detailed SWOT analysis of J Co Bakery reveals that its strengths lie in the product range and its taste. Customer loyalty is high. Another major strength is the location of the retail outlets. Competitive pricing is another added advantage. Yet another key strength of the company is its strong financial position. The company has reaped high profits continuously over a period of time.
The weakness of the company lie in its weak orientation of the human resource towards the objectives of the organization. The employees are not aware of the significance of their role in delivering the product to the customer. Also, the budgeting of resources is ambiguous. Another major weakness noticed during the audit is that the objective that has to be achieved is not translated ...Show more

Summary

Jacob & Sons Bakery is also called as J Co bakery. J Co Bakery is a very leading bakery with four branches and two kiosks in the town. The bakery is very famous for its pastries and desserts and it is in the business for a long time. The company currently enjoys a good return on its investment and is planning to expand in the coming years…
Author : kautzerchase
Audit Report for Jacob & Sons Bakery essay example
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