StudentShare solutions
Triangle menu

Olympic Games - Essay Example

Not dowloaded yet

Extract of sample
Olympic Games

As a columnist expressed it: "I once wrote that I had a love affair with the Olympics and I'd now fallen out of love with them, and that was as long ago as 1968. It was one of the reasons I called it a raddled old tart. Commerce has now taken over and the Games have become too big and too important; too important to the feel-good factor of individual nations, and too important to the competitors who are just totally channeled and focused."(The Mail on Sunday)
The main concerns that need to be addressed in order to salvage Olympics from the negative forces that hold it hostage are many. There is on the one hand the commercialization of sports degrading a cultural and spiritual pursuit into a mundane and lewd opportunity to accumulate wealth in the hands of a greedy few. In addition to this demon there is the use of politicization of Olympics as a tool to wage war on countries. "Yet today, the United States and Soviet boycotts of the 1980 and 1984 Summer Olympics, and the patriotic fervor inspired by the U.S. ice hockey team at the Winter Olympics seem to leave little doubt that sport is anchored strongly to a nation's political-economic system. (Vinokur 17) Sports was traditionally used to enhance health. However, drug abuse is the order of the day in modern sports. Another questionable area of Olympics is the doubtful social benefits of sports to the wider public. Do Olympics result in ecological problems by the massive construction activity in large areas Recent history of Olympics also is marred by the dreaded menace of international terrorism striking without notice resulting in the large-scale destruction of people and property.
Olympics are the prime-sporting event promoted globally and commercialized to the core. (Greising, 1966). The commercial nature of the megha event is evident from the fact that in 1996 for merely acquiring an affiliation at least $40 million each was spent by top sponsors. (Starr and Springen, 1996). Companies like Coca-Cola, McDonald's and General Motors, it is estimated, have spent up to $300 million each on sponsorships fro television oriented advertising and on live site promotions. (Thomas, 1996). The global nature of the games involves nearly 200 national teams (Wall Street Journal) from all corners of the world is a key advertisers as the need for global managing of brand image has made the game venue and the event a purely commercial activity.

Though the grandiose ideals of Olympics as a vehicle for the expression of human brother hood the commercial aspect of the games is in the main agenda of the commercial world. The Logistic companies, Media companies and the tourism and hospitality industry, will share the main booty of the Olympic profits. It is good to look at the staggering task of logistic management in London Olympics based on the past data. To understand the expected magnitude of logistics in London Olympics 2012, a cursory glance of some of the key data from Athens and the projected logistics requirements of the Beijing Olympics is will be helpful. The logistics involved in hosting Athens 2004 were staggering. (Antoniou) a budget of almost 2 billion Euros, 5.3 million ticketed spectators watching 10,500 athletes ...Show more

Summary

Olympic games, held once in four years, is the greatest sporting event in the world. It is an assembly of people from all continents, ethnic groups, religions, languages and political outlook. The mammoth crowd of athletes, coaches, officials, doctors, journalists and the vast number of spectators that flock from every nook and corner of the world make the event a unique and spectacular jamboree…
Author : matilde20
Olympic Games essay example
Read Text Preview
Save Your Time for More Important Things
Let us write or edit the essay on your topic
"Olympic Games"
with a personal 20% discount.
Grab the best paper

Related Essays

In Support of Olympic Games Judging Objectivity
This proposition is predicated on four assumptions. The first assumption is that politics has been intruding into the judging of some Olympic events. The second assumption is that this intrusion is something which must be corrected. The third assumption is that the emphasis of times, goals, and points, in judging Olympic events, will lead to less subjective, more objective judging.
4 pages (1000 words) Essay
The 2012 Olympic Games in Britain
In Britain, where the games will be held this summer, it is expected that the games impact to the nation is premeditated to be great extend despite the minimal drawbacks and objections expected as will be discussed in this paper. First, there is prestige in hosting such games.
6 pages (1500 words) Essay
Youth Olympic Games 2018
The author states that the country has sustainable and reliable services, which gives a guarantee to establishing the necessary facilities. After hosting the 2008 Olympics, China has amassed great experience and the challenges brought forth by the event forming the countries grounds for research and innovation.
8 pages (2000 words) Essay
Olympic Games and the IOC
The activities in the historical Olympics included athletics, and combat and chariot racing, among others. The Olympics in the past, as opposed to modern times, had significant religious importance to the people. This was held together with rituals in honor of the Greek gods, including Zeus and Pelops, as well as the mythical kings.
8 pages (2000 words) Essay
Olympic games and Chinese economy
Next year, that distinction belongs to Beijing, an ancient city north of China, which is in the forefront of China's surging economy and the center of its political power. In the history of the Olympic movement, China is only the third Asian country - after Tokyo in 1964 and Seoul in 1986 - to host the prestigious Games.
9 pages (2250 words) Essay
Literature Review: Evidence from Past Olympic Games
Massive sports arenas often remain either unused or underused and Olympic villages remain vacant and difficult to maintain. According to The European Economic Outlook, interest in macroeconomic effects of hosting Olympic Games was evinced after Montreal hosted the 1976 Olympic Games and faced a financial deficit.
10 pages (2500 words) Essay
London Olympic Games Attracting Foreigners
And hundreds of international volunteers have joined in too. Understanding why these people are interested in participating in this huge affair, especially international people, and what their thoughts are about the London Olympic Games is the main purpose of the story.
2 pages (500 words) Essay
The Olympic Games
worldwide event, encompassing not only competition by participants, but also commercial events by local and international individuals, firms, corporates and governments. These games have taken diverse and dynamic positions throughout the years, to become an internationally
2 pages (500 words) Essay
History of the Olympic Games
Since they started, Olympic Games have contributed to peace, tranquility, and equality in the world. However, there are times when these games encompass the haves involved in the
5 pages (1250 words) Essay
Olympic games
According to studies and reports from the media, the turnout of persons viewing the Olympics elevates each season. According to the NBC media house, the people’s turnout watching the Olympics elevates
2 pages (500 words) Essay
Get a custom paper written
by a pro under your requirements!
Win a special DISCOUNT!
Put in your e-mail and click the button with your lucky finger
Your email
YOUR PRIZE:
Apply my DISCOUNT
Comments (0)
Rate this paper:
Thank you! Your comment has been sent and will be posted after moderation