This is essence of organizational development, that no system is perfect, and that there is always room for improvement.
As mentioned, the name McDonalds seems an emblem of perfection n its own right, a status achieved through its reliability, and quality maintenance. However, trying to highlight a prospective growth area in such a giant is the true test of organizational development, and at the same time provides the consultant with the venue to establish working norms that have previously not been practiced.
The structure and organization of McDonalds is no secret. It is an international fast food chain, which provides unaltered quality instant food to million around the world. Though an organization such as this would have perfected many systems with, but there is always that extra room that creates the difference. The challenge here for the company, is lack of loyalty within an organization. This is a problem that arises to franchising in every nook and corner of the world. What happens then is that people are searching for easy and clean jobs, but they do not have any affiliation with the company itself. This sounds difficult because people in the developing countries who are employees of McDonalds lack 'Organizational Commitment'.
In the study of organizational behavior, organizational commi ...