Translation Studies - Essay Example

Only on StudentShare

Extract of sample
Translation Studies

With the advent of television, dubbing of TV programs also became popular, so that by the late 1970s, most major European and Latin American markets were watching television and cinema productions made in Hollywood in their local languages. Today, in Austria, France, Germany, Italy, Spain, Switzerland and Turkey-and increasingly in the major East European nations-audiences see Hollywood productions in their local languages, rather than subtitles, as a result of concern for audience size and linguistic purity.1
As Ramez Maluf the director of the Beirut Institute for Media Arts at the Lebanese American University comments that subtitling required readers to read and gave them a feeling that they were watching a foreign production and could not attract a huge market. Dubbing was used sufficiently and persuasively in this regard.
The revival period of the Disney animations resulted in production of all time hit genres like the Beauty and the Beast, The Alladin, The Simpsons and the Lion King. ...
Download paper


In the advent of the 1990's linguistic, social and cultural borders have progressively become blurred due to globalization of business and technological advances have diminished cultural constrictions.
The process of globalization was not limited to the corporate or social sector but the entertainment industry went a step further and instead of only selling their mere products in the foreign industry a completely new trade was developed…
Author : teagandooley

Related Essays

Food Translation
This essay discusses the translation of recipe and menus, that usually begins with discussing why translation is both a science and art, and the principal issues of subjectivity in translation and interpretation, foreignisation-domestication and visibility-invisibility. The researcher of this essay focuses on the main objective of translating menus and recipes, that is to provide information about the content or ingredients of the food to be cooked and the manner of preparation, as in recipe instructions, in such a manner as to be appetising, moving the reader to try it. One important and...
16 pages (4016 words) Essay
does the theories of ecquivalence play a useful role in professional translation
These theorists have studied equivalence in relation to the translation process, using different approaches, and have provided fruitful ideas for further study regarding this topic.
18 pages (4518 words) Essay
Professional Translation
This framed Nida's dynamic equivalence which is understanding not only the meaning of the source text but also the manner in which the intended receptors of a text are likely to understand it in the receptor language (Tianmin). In other words, Nida is more concerned in how the receptors would understand or digest the intended message of the original text. Nida has been into biblical translations.
4 pages (1004 words) Essay
discuss the role of technology in translation and its effect on the translation process
Early researchers (Weaver 1949; Booth 1953; Dostert in IBM 1954) were excited about MT for its technological potential. They marveled at the prospect of one day automating translation thereby providing an alternative to human translation. Translators, on the other hand, felt their craft was being undervalued and depreciated. They retaliated with feelings of fear and anxiety.
9 pages (2259 words) Essay
Fitzgeralds Translation of Omar Khayyam
The best part of his poems was composed during his youth in the quiet and beautiful landscape of Nishpur. The translated version of his famous Rubaiyat (Quatrains) was first published by Edward Fitzgerald in 1859, which made him famous throughout the Western world. "If the mood expressed in the famous Quatrains", says Gibbs, "is not the most heroic or exalted, none-the-less they caught the exact tone of the age, and voiced it as perfectly as eight centuries earlier they had voiced the published hedonism of the cultured society of Isfahan".
42 pages (10542 words) Coursework
Translation Studies: 'The cultural turn', it's origin, reasons for emergence, central concepts and the impact it made on the decipline of Translation Studies
istic, visual, cultural and ideological phenomena which form an integral part of both the first component relating to the transferring of written text, and the second aspect relating to the target text (Hatim & Munday 2004).
16 pages (4016 words) Essay
Got a tricky question? Receive an answer from students like you! Try us!