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Marketing and Consumers Priorities - Essay Example

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Marketing and Consumers Priorities

I can get the information regarding new courses as well as happenings and I can contact my overseas friends through e-mail. I can use the computer for chatting with my friends. I know the information and news through websites. I use the computer and it's accessories to see the news papers and news portals and scan as well as download the required images and content. Using a printer I can take printouts of the content I need for my job. I can keep myself and my company connected to different news agencies so that they keep us update with the latest news. I can design a greeting card of my own in my computer and hence I can use it for commercial purposes. With the computer we can do the audio, video mixing and get the compact discs and DVDs of my own. Reading books through internet can help in reducing the burden of purchasing them though we cannot avoid the purchasing of all the books. Being connected with libraries and universities, one can get access to lot of amount of literature through electronic libraries. The brand of the computer I have brought is Compaq and the printer belongs to Hewlett Packard. The scanner also belongs to Hewlett Packard. ...
The needs of other customers differ from that of mine and they differ in case of personal use as well as commercial ones. They use the same computer to produce some advanced and innovative products and they develop the business through computerizing their activities. For example, the banking sector, telecommunications, travelling and tourism, medical sector, Video games, washing machines, aero planes, cruise services, planning and scheduling, weather analysis also find applications with computers and accessories. For Example a tour operator uses the computer for reservations and booking of hotel rooms, train, and aeroplane tickets through computer. The telecommunication sector is also utilizing the computerized and now a days the presence of number of telephone operators created a competition between them to provide different services to the people. Internet service providers, internet cafes use the computers for amusement like video games as well as for other purposes. Bankers utilize computers for their daily banking activities. By using computers they need not to refer the big ledgers and registers and this reduces their work burden and saves time. Bankers can know all details of customers by a click of a mouse.
Money can be transferred from one account to another without any trouble. The ATM network of the banks works the basis of computers and other electronic appliances. Every industry is using computerization for developing knowledge and to improve their business. The automatic washing machines also work with the help of computerized mechanism (Buzzle.com, 2009).
The Needs of the Customers who buy Other Products from the Same Manufacturer
I have bought a desktop from Compaq and some other customers may buy a note book or laptop ...Show more

Summary

Every consumer has his priorities regarding a product which he buys. He utilizes the product according to his requirements. Simultaneously, different customers use the same device or product for different purposes. As a consumer of a computer and accessories which cost more than thousand dollars I use them for my personnel purpose and to develop my knowledge regarding my job and to make my job easy by using internet…
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