StudentShare solutions
Triangle menu

SWOT Analysis - Case Study Example

Not dowloaded yet

Extract of sample
SWOT Analysis

Prior to the implementation of this strategy, the company had been in financial trouble. The admission of this issue had lead to a decrease in the employee's happiness, and then eventually, this lead to a labor relations issue. Acme, because of its business type, had to employ a wide variety of different workers because of its use of highly skilled technology. Therefore, it had geologists, geophysicists, engineers, (referred to as "the brains")as well as semiskilled labor (referred to as "the brawn") working together to create a functional business. In 1994, these two different levels of employees clashed in a very serious way that also became distressingly public. Engineers at the plant in Wichita locked out union workers and left them outside in the hot Kansas summer. The press got a hold of the story and the media went awry with the issue, and most employees felt that the press went far overboard with its push of the story. However, the bad publicity caused a change of the chief executive, and Bill Daniels was brought in.
Daniels displayed talent previously and had experience with teamwork and change. He wound up being a very good selection for the company. Daniels was good with the media, for one, so he was able to deflect some of the bad publicity. Second, he was able to restore the hurting company within his first year by getting rid of unnecessary parts of the business to save money. He was able to change management's tactics and created a shared-services department which focused on total quality management, and Jimenez became in charge of this group. Daniels had wanted Jimenez to improve the moral at the company's five extraction sites, as morale was low all around. Wichita was the only site where things had come to such a head, but the two individuals still felt that all sites needed to be considered in this re-organization project.
Jimenez was ready to go; she had an M.B.A. and had also worked with a consulting firm prior to coming to Acme. She had worked at Acme for ten years, and had much experience with the company. She was provided with a team to assist her and she focused on a morale strategy. First, they team focused on Wichita, which had been the company's severe problem area. The plant had other issues other than the "brains" and the "brawn" infighting in the company; the plant was also performing below average, and the former CEO had considered getting rid of the plant altogether. All the change programs the old management had tried had failed, but Jimenez felt that these program's failures were fairly predictable since they had posed unrealistic expectations in the first place. With this in mind, Jimenez was able to fix the labor relations problem. Things were not as smoothly as they could have been, but the plan still worked and things were successful overall. Daniels had bragged about this early success to the stakeholders and ensured that this success could be performed at the other plants.
When moving the strategy to Lubbock, Jimenez could have been overconfident. She sent one of her people out there with two other staff in order to implement the strategy. Several problems began to occur after that. In Lubbock, issues that hadn't occurred in Wichita began to occur. The employees seemed reluctant to participate in any of the problem-solving and team-building concepts the company had put ...Show more

Summary

Acme Minerals Extraction Company had begun a program to improve employee morale in its company. In Wichita, Kansas, the strategy used began in 1995 and was, by 1996, showing itself to be a huge success in that particular plant. Because of this success, Karen Jimenez, who implemented the actions in Wichita, decided to implement these same actions to boost morale at the plant in Lubbock, Texas…
Author : doyledemarcus
SWOT Analysis Case Study essay example
Read Text Preview
Save Your Time for More Important Things
Let us write or edit the case study on your topic
"SWOT Analysis Case Study"
with a personal 20% discount.
Grab the best paper

Related Essays

Case Study Analysis
In this case study we analyse the local hospital's initiatives by applying quality and risk management concepts, measures, and tools. In case of risk management planning they decided to embark on a nine months plan to measure, analyse and improve the quality of patient care for the ED.
3 pages (750 words) Case Study
SWOT Analysis of Lionel Smith Ltd
The past success of the organization has been due to the expertise of Mr. Lionel Smith and his high-quality long-term employees. LSL was started in February, 1976. It was opened as a partnership between Mr. Smith and John Lucas, a family friend, on Laurens Street in Aiken, South Carolina.
5 pages (1250 words) Case Study
SWOT Analysis Master Case Study
Strengths and weaknesses in this tool helps managers to focuses internally what their company or business can do. Same as Threats & opportunities shows the outer picture of the company. It focuses on the condition of the market. It helps manager to see what opportunities are available for them and how to earn more from their strengths (Keegan W & Green, M.
8 pages (2000 words) Case Study
Case study analysis - will upload case study
(Yoffie, 2009, p. 1) That means the two strategically sound companies enjoyed the war and they continued their operations complementing each other. None of the two giants is ever threatened by the
10 pages (2500 words) Case Study
SWOT analysis
Marketing the hotel can be done collectively for the company and not a single unit the concept of boutique hotel can be identified as a week point for the new group. Maintaining the hotel as it is would be a major challenge for the new group if they lack the experience needed to run such an establishment.
6 pages (1500 words) Case Study
SWOT analysis
As such, this paper seeks to carry a SWOT analysis for Zipcar from the case attached. The company also has a culture of innovative service and it is customer
2 pages (500 words) Case Study
SWOT Case Study
Thesis: This paper will analyse the situation in which the Dim lighting company finds itself in, the explanations for the situation and some of the best
3 pages (750 words) Case Study
SWOT Analysis Case Study HCA Hospital
g the opportunities and threats that would present themselves in the hospital’s external environment, aimed at strengthening or weakening its competitive strategies in the market and the industry at large. To begin with, the hospital has a high bond rating of BBB compared to
2 pages (500 words) Case Study
Integrated Case Study Analysis
Over the years, the company has grown to become the largest home appliance maker and actually launched operations to the overseas markets in the 90s. The formal marketing strategy by the company was rolled out in the year 1997 when the CEO announced his goal,
24 pages (6000 words) Case Study
Case Study Analysis
The Federal Trade Commission makes a legal suit challenging the manner in which the purchase agreement between the two firms was effected citing antitrust issue and an inherent risk of a monopoly in the market for the
6 pages (1500 words) Case Study
Get a custom paper written
by a pro under your requirements!
Win a special DISCOUNT!
Put in your e-mail and click the button with your lucky finger
Your email
YOUR PRIZE:
Apply my DISCOUNT
Comments (0)
Rate this paper:
Thank you! Your comment has been sent and will be posted after moderation