StudentShare solutions
Triangle menu

NSPCC is a charity organization aimed to protect children from abuse and family violence - Essay Example

Not dowloaded yet

Extract of sample
NSPCC is a charity organization aimed to protect children from abuse and family violence

A charity like NSPCC operates in a complex environment influenced by political and social difficulties, family relations and laws. The vulnerability of the charity like NSPCC is determined by its degree of dependency on a resource and the external sources of this resource (i.e., the greater the dependency, the higher the potential for loss of autonomy). NSPCC depends upon resources and philanthropy (NSPCC Home Page 2008).
7 Ps model can be applied to NSPCC and its activities. The main Ps are product, price, promotion and place. Strong position of a charity organization is based on brand loyalty and high quality of service range. The likely decision process of the target market is the quality and unique taste that appeals to the consumers' minds with offerings. Product positioning is characterized by establishing trustworthiness, confidence, and competence for customers. NSPCC establishes trustworthiness and unique image as a children's rights organization (McDonald and Christopher 23). This strategy is supported by the "buying process" and the pricing, and as the most important high quality of all services. Pricing decisions influence the organization forcing it to find new ways to reduce costs. NSPCC can use flexible cost-plus pricing to ensure that its services are competitive in the context of the particular market environment. NSPCC has to spend its own resources in order to meet the requirements focusing on technological efforts, security and support. NSPCC opens new officers and involves different social institutions in order to meet needs and demands of the target audience. As a typical marketing company, NSPCC promotes its activities and policies including public relations and advertising campaigns. Modern marketing is customer-oriented, so a charity organization like NSPCC depends upon physical layout, customer service and processes concerning customer service. Unique services help NSPCC to sustain its market position and develop strategies according to current needs and demands of the target audience. Given the increasing turbulence and complexity of the market place, and the rapid pace and impact of technological change, the need for a disciplined, systematic approach to the market has never been greater. Customer service and processes involve call centers and support, people's centers and live chats, etc. Physical layout involves attention to learning environments and attractive layout of agencies, etc. in sum, these features show that NSPCC follows marketing principle of a traditional business applying them to unique environment and purposes (McDonald and Christopher 29). The location of the customer is not strictly physical, though. In many if not most instances of service-giving, location is preponderantly psychological. Even physical location is likely to be chosen for its psychological "image" association or its easy exploitation of well-established customer habit. Successful service is always as much an entertainment ...Show more

Summary

1. NSPCC is a charity organization aimed to protect children from abuse and family violence. The organization proposes unique service to diverse target audience including children from different backgrounds, races and classes. Similar to other marketing organizations, NSPCC proposes clients unique services including protection from abuse and protection of human rights of children, psychological and social support, etc…
Author : harrisonhessel
NSPCC is a charity organization aimed to protect children from abuse and family violence essay example
Read Text Preview
Save Your Time for More Important Things
Let us write or edit the essay on your topic
"NSPCC is a charity organization aimed to protect children from abuse and family violence"
with a personal 20% discount.
Grab the best paper

Related Essays

Does Child Protective Services Protect Children from Child Abuse
All these instances require prompt interventions since a child is in danger and incapable of helping themselves out of the situation (Young. et al, 2). Child abuse traverses all professional, socioeconomic, cultural, racial, and religious groups. It can take place outside the family or in the child’s home, and disastrously, it occurs most frequently at home, and regularly the abuser is recognized by the child.
5 pages (1250 words) Essay
Sociology Child abuse/ Violence and Family
Article 2.2 further details, “States Parties shall take all appropriate measures to ensure that the child is protected against all forms of discrimination or punishment on the basis of the status, activities, expressed opinions, or beliefs of the child's parents, legal guardians, or family members” (UNCRC, 1989).
6 pages (1500 words) Essay
Domestic Violence Abuse
Only a generation ago, child abuse, spousal abuse, and spousal sexual assault was considered to be a family problem too embarrassing to take to the courts or a law enforcement agency. Laws and legal procedures would more often favor the violent offender and disregard the safety and rights of the abused.
3 pages (750 words) Essay
Family Violence
The patterns of violence will be broken down into causes, behaviors, and victim responses. The proposed strategies will focus on the issues involved with addressing the problem, and some methods which could be used to reduce the rate of family violence.
3 pages (750 words) Essay
IN REPORT FORMAT,EVALUATE THE EFFECTIVENESS OF AN ORGANIZATION OF YOUR CHOICE WHICH CAMPAIGNS OR ADVOCATES FOR CHILDREN,YOUNG PEOPLE AND FAMILIES
Recently, the New Philanthropy Capital (NPC) – an independent charity that analyzes charity performance in social welfare reported that there is an estimated 5.5 million adult
6 pages (1500 words) Essay
The Effects of the Media violence in Violent Behaviors: Violence against Women and Children Abuse
An estimation reveals that on average, Americans probably watch television for 1550 hours, spend approximately 1160 hours in listening to radio programs and nearly 290 hours are
10 pages (2500 words) Essay
Child abuse/ Violence and Family
Article 2.2 further details, “States Parties shall take all appropriate measures to ensure that the child is protected against all forms of discrimination or
6 pages (1500 words) Essay
FAMILY VIOLENCE AND ABUSE
Bearing in mind the history of Mitchell, Marcia was in danger considering his husband’s unquestionable behavior. The husband had become insensitive and had low opinion over her in the sense that he had forced her into prostitution, jeered at her with family friends beat
5 pages (1250 words) Essay
Family violence
tion to address the issue by seeking help; this paper will discuss the most dangerous type of elder abuse and the rights of a competent elder in terms of accepting abuse and another mistreatment from a caretaker. This paper will also handle the typology that best explains the
2 pages (500 words) Essay
Bronx Elderly Care Charity Organization
According to the report, Bronx Elderly Care Charity Organization, BECCO has around forty employees who rely on donations and funding to help the elderly in the area. Part of the job of the organization is to locate senior citizens in the area who are needy and lonely. They help bring food to the people and talk to them on a regular basis.
7 pages (1750 words) Essay
Get a custom paper written
by a pro under your requirements!
Win a special DISCOUNT!
Put in your e-mail and click the button with your lucky finger
Your email
YOUR PRIZE:
Apply my DISCOUNT
Comments (0)
Rate this paper:
Thank you! Your comment has been sent and will be posted after moderation