Financial Plan Case Study

High school
Case Study
Pages 5 (1255 words)
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Finance for edesignerdiary is being organized in a systematic, orderly manner after meticulously organizing the end-product, sales projection, marketing strategy and the company's vision, mission and guiding principles.
The sales strategy of edesignerdiary is different from its competitors since it is not a high-volume product.


A total of $30,000 is personal investment. According to the Rate if Return on Owners Investment Ratio each partner will individually receive 3.59% return in 2006, 2.44% return in 2007 and 8.64% in 2008.
Finance options which the partners have already decided to adopt is the government grant for small business and the Export Market Development Grant. Combined the business will be able to receive finances of up to $15,000
Customers who make a purchase from another electronic site or mail house do so without physically, seeing or touching the product they are buying. Therefore customers will be more likely to purchase items from electronic retailers who adopt these critical success factors as a minimum.
Establishing and operating edesignerdiary is a great personal and financial investment however, accidents and problems do arise; these can be minimized by taking out insurance. The business has decided to get insurance through Allianz as they are able to tailor the insurance policy to meet business requirements.
edesignerdiary differentiates its custom diary making through strategic edge such as gathering information from the individual to compose a custom made diary that contains special features selected by the individual. Hence it is a hand made diary that is of high quality produced in Melbourne - Australia.
Edesignerdiary will win by having a unique ...
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