By so doing you are going to create a new market for the products. This shows that a new market can be found in the same area where products similar to yours are being sold. In order for you to decide on what method to use in order to increase growth, you have to consider how your business is performing at the present time. If the performance is too low, that will be the best opportunity for you to use new markets to achieve growth. The next new market can be gotten by attracting people who have never used you products before through extensive marketing. In conclusion, it is possible to create a new market by seeking entry into the existing market by making modifications in the existing scenario. The new market can also be created by looking for places where there are needs that have never been met. A new market can be created in an environment where a given company has been enjoying monopoly for quite along time as monopolist companies tend to be negligent in many ways.
There is a lot of controversy surrounding the issue of the compatibility of ethics and business. This is a very sticky issue, as both sides of the divide present strong cases.