The concept of Strategic Human Resource Management has replaced the traditional perception of human management. Even though the traditional theories of human management (Maslow's hierarchy of needs, ERG theory and Herzberg Two-Factor theory) are still used by most of the HR managers, the functions have changed to include the strategic planning.
Human Resource Management can build the organizational capacity and sustained competitive advantage. Organizations must be able to adapt to the changing environments and be ready to react to risks. Any organization that wants to remain successful must continually assess and formulate new strategies to meet the needs of its customers (both internal and external) in more effective ways (Marchington 2005). For example, if the organization is emphasizing the cost strategy, the changes in HRM activities will enable those strategies to become the major focus of organization. If particular, the multi-skilled employees and less expensive staff will help to meet the cost objectives. Without proper changes in HRM functions, organizational strategy might fail.
Not a single organization is able to avoid conflicts and risks on the market. The development and application of the HR strategies of dealing with conflict determine the way company will deal with the outside conflicts. ...Show more