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Information Technology for Managers - Essay Example

The company's seven product segments are: Client, Server and Tools, Information Worker, Microsoft Business Solutions, MSN, Mobile and Embedded Devices and Home and Entertainment. (John 1; Reuters 7)
Headquartered in Redmond, Washington, USA, its most popular products are the Microsoft Windows operating system and the Microsoft Office suite of productivity software, each of which has achieved near-ubiquity in the desktop computer market. Microsoft possesses footholds in other markets, with assets such as the MSNBC cable television network, the MSN Internet portal, and the Microsoft Encarta multimedia encyclopaedia. The company also markets both computer hardware products such as the Microsoft mouse as well as home entertainment products such as the Xbox, Xbox 360 and MSN TV. (Wikipedia 8)
The website of Microsoft Inc. declares that the company values integrity, honesty, openness, personal excellence, constructive self-criticism, continual self-improvement, and mutual respect. The website states that they are committed to their customers and partners and have a passion for technology. The company takes on big challenges, and pride itself on seeing them through. Also the website declares that staff of Microsoft Inc. hold themselves accountable to their customers, shareholders, partners, and employees by honouring their commitments, providing results, and striving for the highest quality. (Microsoft 5)
Stating proper goals and objectives is extremely important for the company. Founder of Microsoft Bill Gates writes that identifying the primary, focused objective of any process is the way to begin solving process problems. Whether for production processes or internal business processes, the goal should always be a fundamental kind of simplification. (Wallace and Erickson 9)
Microsoft Inc. proclaims its specific goals and objectives through its mission and values,
"At Microsoft, we work to help people and businesses throughout the world realize their full potential. This is our mission. Everything we do reflects this mission and the values that make it possible." (Microsoft 5)
The company is achieving realization of the full potential through building background and software for world-class digital nervous system. As Bill Gates cited in Edstrom and Eller writes, "The best way to put distance between you and the crowd is to do an outstanding job with information. How you gather, manage and use information will determine whether you win or lose. There are more competitors. There is more information available about them and about the market, which is now global. The winners will be the ones who develop a world-class digital nervous system so that information can easily flow through their companies for maximum and constant learning." (Edstrom and Eller 3)

Strengths and Weaknesses
Strengths of the Microsoft Inc. are reflected in its corporate values that are: integrity and honesty, passion for customers, for partners, and for technology, openness and respectfulness.
Taking on big challenges and seeing them through, constructive self-criticism, self-improvement, and ...Show more


Microsoft Inc. develops, manufactures, licenses and supports a range of software products for various computing devices. The software products of Microsoft Inc. include scalable operating systems for servers, personal computers (PCs) and intelligent devices; server applications for client/server environments; information worker productivity applications; business solutions applications; software development tools, and mobile and embedded devices…
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Information Technology for Managers essay example
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