Although, above stated definitions with relative explanation satisfy the introduction of TQM; International Standard Organization1 defines it as, "TQM is a management approach for an organization, centered on quality, based on the participation of all its members and aiming at long-term success through customer satisfaction, and benefits to all members of the organization and to society." For an organization to implement TQM, it must maintain above stated quality standard in all aspects of its business. This requires ensuring that things are done right way the first time and that defects and waste are eliminated from operations.
Globalization makes quality take place. As the companies get bigger, there is an increasing demand for Just In Time Management. This makes things move faster, while further approaching towards globalization while being responsible for the removal of tailback in manufacture along with resulting in high quality production. Therefore, it can be said that the impact of globalization on quality is positive.
On the other hand, globalization has also brought some most important confrontations for quality2. The augmented struggle among organizations across the world is more forceful than before. This leads to the fact the producing the products at the lowest cost may win in the end; which implicates that the marketplace may only be motivated on price factor and not on all other factors which put in value to a product (Layne Gobrogg, journal article). When the marketplace grows to be sensitive to price only, service and quality suffer. Hence, what the world has seen in the recent times is exactly what has been discussed. Quality oriented textile industry in Pakistan has almost completely shifted to China which produces products at the lowest possible cost and minimal quality. This reflects the exact impact of how globalization affects quality, whether it be directly or indirectly.
Traditional Management Styles vs. Quality Focused Management Styles:
Total quality management has changed the traditional management style forever. Traditional style of management focuses on internal activities while assuming that products or services provided by organization are good in quality. However, total quality management focuses on the customer as the ultimate decider of the quality. Perhaps, the major difference between total quality management and traditional management style is the delegation of the authority with responsibility of the quality to the various levels of management, particularly to the middle level management. For this, TQM requires very high level of teamwork, unlike traditional style of management. Along with above stated differences, the other major difference is that TQM makes decisions on evidences of facts and figures, unlike traditional management style. Perhaps, this is the reason why TQM has been more successful than originally thought.
Application of TQM:
Before implementing TQM, top level management must have total faith in its implementation process3. TQM can be implemented in an organization through a step wise strategy. My strategy for Starbucks will be as following;
1. Appointment of a representative for coordinating the TQM implementation pr