Social Media Impact on the Nonprofit Organizations - Essay Example

Only on StudentShare

Extract of sample
Social Media Impact on the Nonprofit Organizations

These statistics clearly prove that modern businesses and intelligent marketers can spend less in social media to reach many. In fact, many smart marketers have abandoned marketing activities on conventional mediums like T.V and Radios in order to make sure that whatever they spend is efficient with respect to the cost and number of people that the medium reaches. This holds true not only for the profit making businesses but also for the charitable organizations. In fact, charitable organizations have a greater responsibility of using their funds efficiently so that the welfare in the society is maximized (MC Marketing Charts, 2010). Many businesses and non-profit organizations can take advantage of this tremendous growth in industry. They can use this media as a cheaper and better option to advertise their mission and to attract more donors for their cause. This will involve creative thinking and a lot of effort but once, these organizations understand the true potential of how Social Media can be used to their advantage.
It is also believed that with the passage of time, as the industry matures, these sites are going to attract more and more traffic. This large turnover will encourage companies to advertise more on these websites. As a result, these websites will experience an even larger growth in their revenues. ...
Download paper

Summary

Over the last few years, the growth trends seen in the social media are simply remarkable. These trends have proved one thing, that social networking industry is not a fad anymore. In fact it is the future of marketing related activities and a heaven for marketers to market their products…
Author : zachary43

Related Essays

Marketing for Nonprofit Organizations
Within the context of FPO's marketing strategies and communication programmes target specified market segments in order to incite product/service purchase decisions. The implication here is that resources are obtained though product sales/services. This is not the case with NPOs where resources are generated through donations which are not necessarily contingent upon the delivery of a good/service. Marketing for the purpose of resource attraction, therefore, assumes a status of singular importance insofar as the success of the selected strategies and marketing mix is akin to the passage of a…
7 pages (1757 words) Essay
Media Relations
Now that knowledge of how the Internet is used in the business of public relations is considered an entry-level skill, what will future PR professionals need to develop their careers Charles Fremes, president and CEO of Edelman Public Relations (Canada), offered the following in an article for Strategy Magazine.…
10 pages (2510 words) Essay
Organizations in Social Responsibilities
And often the law demonstrates our imperfections and uncertainties. Socially responsible behavior is crucial for companies because they, above all, should embody social principles and ideals that must not be violated easily or at all (Beauchamp & Bowie 2003).…
13 pages (3263 words) Essay
Impact of print media
Media can promote democracy. In fact, media can be an important incubator of dissent and principled opposition to the military regime (Tironi and Sunkel 2000).…
7 pages (1757 words) Essay
Social Media
While the so-called dogmatic Marxists continue to assert that, the economy, particularly industry, is the battleground of the working class and capitalists, the pragmatic neo-Marxists recognize the role of politics and culture in maintaining oppressive class relations. Mao Zedong, renowned leader of the Chinese revolution, was considered a neo-Marxist by the Soviets. Mao insisted that his theories were still Marxist to the core. The only difference is that he applied it to the conditions of China, something that was impossible for Marx to consider in his time.…
9 pages (2259 words) Essay
social media organizations
It is my belief that because of this approach, Anne Rice has in fact made steps to become closer to her fans, and people on her page started realizing that there is more to her than a writer.…
1 pages (251 words) PowerPoint Presentation
social media organizations
It is my belief that because of this approach, Anne Rice has in fact made steps to become closer to her fans, and people on her page started realizing that there is more to her than a writer.…
1 pages (251 words) PowerPoint Presentation
Got a tricky question? Receive an answer from students like you! Try us!