Bottled water market - Essay Example

Only on StudentShare

Extract of sample
Bottled water market

The second part will contrast the bottled water market in two specific countries. The countries chosen for this purpose are Scotland and Saudi Arabia, whereas the major bottlers in these countries selected are Strathmore and Masafi mineral water respectively.
There appear to be several reasons inducing people to purchase bottled water in any part of the world. Of course, bottled water is far costlier than the tap water for the people in the developing countries as compared to the under-developed countries. However, the demand for bottled water in all its forms has been on a substantial rise in both the sections of the world. People in the poor as well as rich countries are willing to pay a high price for bottled water while avoiding having tap water that is available to them cheaply. The motives driving the people to purchase bottled water are discussed below in the context of developed and developing countries of the world.
The bottled water market is booming in all parts of the world with an annual volume of about 89 billion litres, which shows that an average person drinks 15 litres of bottled water every year (Danone, 2000). ...
Download paper


This paper provides an insight into the bottled water market in the developing as well as developed countries of the world. Bottled water market including mineral water, treated water, sparkling water, carbonated water and soft drinks etc has been having a considerable hike for the past few decades…
Author : labadieadolph

Related Essays

PepsiCo in 2007
Natural resources essentially drop out of the competitive equation. Being born rich becomes much less an advantage than it used to be. Technology gets turned upside down. New product technologies become secondary; new process technologies become primary.…
5 pages (1255 words) Case Study
The bottled drinking water industry
Qualitative measures are to be given utmost importance as it will maintain good health and prevent us from deadly diseases.…
5 pages (1255 words) Essay
Bottled water Economics research
The opportunity cost, is the cost foregone as a result of choosing a given alternative, it is the actual value of the next best alternative that was forgone in the process of making a decision about the current business or investment. Opportunity cost, also referred to as economic opportunity loss is a term derived from Keynesian theory which implies a choice between different options which yield mutually exclusive results, this means that you can only choose one and forgo the other option. It explains the relationship between scarcity and choice and is applied in many areas where financial…
20 pages (5020 words) Research Paper
Decision Making Techniques: A conceptual Approach in a Business Scenario with Problem Formulation and Identification of Solutions
Such issues aggravate the complexities of business. In addition, economic issues like aggressive competition and governmental controls also make the business scenario a problematic one to tackle. But as the saying goes “A problem is a chance for someone to do his/her best.” Hence effective decision making, is often required and the first step in the decision making process is to define the problem so that the available information may be collected, analysed, summarised and studied to find out suitable solutions to the problem on hand. This paper attempts to formulate problems relating to…
14 pages (3514 words) Essay
Bottled water is safer than tap water
Mineral water accumulates various minerals as it flows over rocks before it is collected while spring water emanates from the ground, having no chance to collect minerals. Tap water is treated with chemicals before distribution to consumers. The major chemicals used for tap water treatment are Chlorine and fluorine. It is normally treated to eradicate any pathogens that might be present in the water, and which may cause diseases.…
3 pages (753 words) Essay
Case: Literacy and Critical Thinking in the Digital Age – A Study of Bottled Water
believe that just by purchasing water in a bottle in itself necessary to be believed that with better and stricter regulations then the bottled water is indeed safer than tap water. The study is based on the bottled water industry including its bacterial and chemical pollution problems. A review has been conducted on available information on bottled water and the sources, a comprehensive evaluation of Food and Drug Administration (FDA) and an examination of management and scholastic bottled water trying consequences. n addition, it has specially made autonomous lab testing of more than 2,000…
4 pages (1004 words) Essay
Got a tricky question? Receive an answer from students like you! Try us!