Global Performance of Motorolas Company - Essay Example

(Ojo, 2010) Even with a decline in sales, the company maintained profits through a better-operating structure.... The main theme of the article is that companies should become as global as possible and at the same time should localise their products to be successful globally....

The focus upon the customer has enabled the company to reinvent its organizational structure several times successfully over its history.... This diverse product range has enabled the company to build brand reputation and customer loyalty in a wide range of industries.... The current strategy of the company is to meet this long-term objective by capitalizing upon its core competencies.... The important core competencies possessed by the company are brand management, supply chain management, mass production system, and product development technology (Case study strategic analysis)....

(NYSE: MOT) today announced that Stu Reed, formerly the president of Motorola's Mobile Devices business, has decided to leave the company, effective immediately.... Reed also helped the company generate significant cost savings by consolidating suppliers and implementing a comprehensive supply chain strategy.... Reed's role as Mobile Devices president, he led the transformation of our supply chain organization, which encompasses the global operations associated with procurement, new product introduction, manufacturing and customer fulfillment....

The company's Government and Enterprise Mobility Solutions (GEMS) business provides integrated radio communications and information solutions for public safety, government, and enterprise customers.... Motorola (NYSE: MOT) is a global Fortune 100 leader in broadband, automotive communications, wireless technologies, and embedded electronic products.... Most of all, we are a global communications leader, powered by, and driving, seamless mobility....

This essay describes the Motorola company through various analysis, that were conducted to analyze the social, cultural factors that have impact on the company as well as it's technological advances and economic trends used by the management of the Motorola company.... It is stated that widely distributed sales and system integration teams of Motorola company collaborated by improvised phone, e-mail, and paper processes.... In relation to Motorola's RAZR business goals to retain more consumers, it becomes important to look at the improvements and continuations of the company's strategy....

Globalization continues to grow in its effort for a coherent global economy previously separated by culture, geography, or nationality.... global competition, entry strategies, strategic timing and positioning, the government rules and policies, the local culture, investments, and the target market are some of the issues that confront companies wanting to expand overseas.... otorola is a global leader in wireless, automotive and broadband communications....

The company was founded in the year 1998 by Larry Page and Sergey Brin, who holds a Ph.... The company provides its users/customers enhancing web experience.... he company has huge contributions to revolutionizing the mobile phone industry through innovation and holds a cumulative track record of pioneering the mobile handset business for over 80 years.... In the world of the 21st century, Google has earned the trophy of top web property in all major global markets....

The company's Government and Enterprise Mobility Solutions (GEMS) business provides integrated radio communications and information solutions for public safety, government, and enterprise customers.... The essay "Motorola: Consumer Relationship Marketing" has purpose of the benchmarking is to identify areas that require process improvement by verifying and measuring performance against similar organizations based on trends and performance data....