Jukushop - Essay Example

Only on StudentShare

Extract of sample
Jukushop

To ensure effective communication and coordination, Jukushop has an organizational structure which interrelates groups of the organization. Jukushop has adopted divisional structure. Divisional structure is formed when an organization is split up into a number of self contained business units, each of which operates as a profit centre. The division occurs on the basis of the products or market or a combination of the two with each unit tending to operate along functional or product lines, but with certain key functions such as personnel, finance and corporate planning. (Burns and Stalker, 1961)
Jukushop has invested heavily on marketing especially in sale promotion. Sales promotion is one of the four promotion mix. The other three are advertising, personal selling, and publicity or public relations. Sales promotions are non-personal promotional efforts that are designed to have an immediate impact on sales. It is usually a media and non-media marketing communication employed for a pre-determined and limited time to increase consumer demand and also to stimulate market demand or improve product availability. Examples of sales promotions aspects include: discounts and sales, free samples, gifts and incentives, coupons and rebates. ...Show more

Summary

Jukushop is a house of style for pets that deals with designer dog apparel and dog clothes in all styles and fashion. They have a variety of products for pets which they market international. They also stock other products that include: haute diggity, dog designer, pet beds, bowsers microvelvet, donut beds and dutchie beds to match any homes decor.
Author : beauvonrueden
Save Your Time for More Important Things
Let us write a custom essay on your topic
"Jukushop"
with a personal 20% discount.
Find out more

Related Essays

Comparing domestic and internation news reports
In a number of instances, society dictates how a person should act. This is social psychology. Although Western countries are more open-minded in dealing with sexual issues, teenage pregnancies is still a cause for alarm, especially among parents and the teenagers themselves.
5 pages (1250 words) Essay
SWOT Analysis Case Study
However, surprisingly, the program that had worked so well in Kansas did not work in Texas. In fact, morale was actually reduced. Jimenez was stunned by these results and not entirely certain why this situation was occurring. Jimenez was aware, however, of Acme's history.
8 pages (2000 words) Case Study
Pentagon Museum of Art
Billy Joel said that New York is a state of mind, and I say that a text is also a state of mind. I can elaborate further by saying that a text is a state of a sign. Or I can say even that a text is a sign of a state. It makes sense any way. Sign and text are intertwined concepts that serve the purpose of weaving a net of meanings in our lives.
13 pages (3250 words) Essay
Current research on personality assessments
The surge in the popularity of personality tests over the past three decades can be attributed to the standards of empirical testing for reliable and valid assessment of each test. Unlike observations of a person, and an observer using their "instinct" or "gut feeling" to evaluate the state of mind or personality characteristics of another, objective personality tests increase the accuracy of a personality test, and decrease the bias of an observer and or tester, from confounding the results of the test.
5 pages (1250 words) Essay
Summary of the narrative life of frederick douglass, An american slave
For this reason, Frederick had no choice but to become a slave like his mother. In Frederick's twelfth month, necessity called that he must be left behind by his mother at a young age, under the guidance of his grandmother who is at that time too old enough for field labor.
3 pages (750 words) Essay
Find out how much would it cost
to get a custom paper written by a pro under your requirements!
Win a special DISCOUNT!
Put in your e-mail and click the button with your lucky finger
Your email
YOUR PRIZE:
Apply my DISCOUNT