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Individual case study report - Essay Example

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But this will not assure satisfactory performance. Recruitment, selection and training typically focus only on the ability side; thus a major missing ingredient is one's willingness. Motivation then becomes a process of activating this potential in all the employees. While motivation refers to the drive and effort to satisfy a want or a goal, satisfaction refers to the contentment experienced when a want is satisfied. From a management point of view, a person might have high job satisfaction but a low level of motivation for the job, or the reverse might be true. Understandably, the probability is that a highly motivated person with low job satisfaction will only express poor quality in his job. The yet another factor affecting the productivity of an employee is his attitude. Attitudes and values differ among workers and employers, rich and poor people, accountants and engineers. This variety makes it difficult for managers to design an environment conducive to performance and satisfaction.
We shall discuss the impact of motivation levels of workers in an organization, its impact on productivity, the attitude levels of workers which play a vital role on the motivation levels and finally how to achieve the best performance out of an employee by highly motivating him.
"Organizations today are recognizing ...
The significant workplace issues of the present day require different kinds of solutions. Some of these include flexible work hours, pay for performance and Employee Stock Ownership Plans. These may vary with people and organization based on the problems faced by them.

Case Description
According to the case presented by Drugs Inc. older males occupy the top management. The rest of the work force also seems to have a majority of males. There seems to be a minor note on female staff that the clerical staffs are females. The company finds it difficult to compete with the overseas companies who manufacture the same kind of products on a lesser cost. Thus the company's business is not doing well in the recent years. As a cost cutting measure, the company is looking for a downsizing of its employees and is trying to set up an alternate marketing facility through Internet business.

In the given case, we find that the business of Drugs Inc. suffers due to high cost factors compared to its competitors who use low cost manufacturing techniques. The major issue we find here is the productivity. If the productivity goes up, there is every possibility of meeting out the cost and making a good profit. Productivity is a major concern of managers. It implies measurement, an essential step in the control process. The productivity measurement of skilled workers is generally easier than that of knowledge workers such as managers. Yet managerial productivity is very important, especially for organizations like Drugs Inc. operating in a competitive environment. The improvement in productivity is brought about by the improvement in performance of employees. The performance of an employee in turn depends upon his motivation levels. The fact ...Show more
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This paper aims at finding certain solutions for an organization Drugs Inc. in terms of motivation of employees, productivity goals, employee behavior and finally organization development. In any organization, success is contingent on how well its employees perform…
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