Started in Finland in 1865 by an engineer named Fredrik Idestam, Nokia Corporation is one of the largest telecommunication equipment manufacturers in the world at present. Nokia started in the banks of a Finnish river and started paper manufacturing initially. Nokia exported…
Nokia’s biggest strength is the reputed brand name and the acceptance of Nokia products in over 150 countries. Nokia products are custom made for each country and region considering the economic and cultural situations. Moreover Nokia products are easy to use and a wide range of telecommunication products are available from Nokia to cater the needs of all the segments of people in the world. Being the number one mobile manufacturer in the world, the resale value of the Nokia products are best in the industry.
The major weakness of Nokia is the price of their product. Compared to other mobile manufacturers, Nokia products are expensive. Nokia is not offering much promotions and sales discounts to the customers compared to others. Moreover, after sales services of Nokia seems to be not adequate.
Globalization and liberalization has offered Nokia lot of opportunities worldwide. The heavily populated and rapidly developing countries like India and China offer great opportunities for Nokia products. In developing countries like India the standard of living has increased a lot and people started to use expensive items and Nokia can easily capitalize on that (Scribd)
The major threats for Nokia is from the competitors like, Motorola, Sony Erikson, LG, Samsung etc. Apple has recently introduced a touch screen phone which was new in that category. Even though Nokia has introduced some substitutes for countering the Apple threat, it was not successful enough to beat the Apple challenge. Recently Nokia has experience a major problem in India when some of the Nokia batteries started to burst. Nokia forced to replace all the batteries of a particular series in India which actually damaged the reputation of Nokia in India.
Nokia unveiled plans to launch a slew of services for mobile users, starting later this year in Europe and Asia. The scheme ...
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(“Nokia Case Study Example | Topics and Well Written Essays - 500 words”, n.d.)
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(Nokia Case Study Example | Topics and Well Written Essays - 500 Words)
“Nokia Case Study Example | Topics and Well Written Essays - 500 Words”, n.d. https://studentshare.net/miscellaneous/384269-nokia.
For a over decade, starting from 1998, Nokia held its position in the top echelons as it had the distinction of world’s largest vendor of mobile phones. However, that position of Nokia started to slide down, due to certain inefficiency or even complacency on the part of Nokia and also with the advent of newer mobile phones operating on newer platforms including Apple iPhones, Android based mobile phones, etc.
The text is focused on the Nokia company development. The author stresses that Nokia as a company has come a long way. Namely, starting out as a company that produced diapers and rubber boots and rapidly became one of the most important technology companies, the company has been going around acquiring companies.
Nokia had several products under its company and developed the digital switch that evolved into the multifaceted platform that is still the basis for Nokia's infrastructure today. Nokia continued to acquire more companies and added knowledge and different products/ sectors having to do with electronics such as television manufacturers and computer firms.
Nokia provides equipment, solutions, and services for network operators and business. Nokia is a largely held business with program on four leading connections. Nokia comprises four dealing groups and two straight groups that carry the mobile device industry groups.
This report traces the path of Nokia's coming into existence and hence reaching heights of success. It evaluates the importance of SWOT analysis in a better understanding of a business domain. Through SWOT, this report analyses Nokia's internationalisation strategies required in identifying the right industry and the right country for investing.
He initially took some really bold decisions, which paid out within few years.
One of the first things that Ollila did after becoming the CEO was to develop a team, free of politics, with all the members aimed to achieve the single goal. No one can reach destination without determining any path.
This includes best products and services, most loyal customers, with the most efficient operational mode. This essay reviews company information as well as studies conducted about Nokia by industry analysts.
Nokia is currently the world's largest manufacturer of mobile telephones with an estimated international market share of 36% (Nokia, 2006) and also currently the world's largest manufacturer of digital cameras with its camera-equipped mobile phones exceeding all other conventional camera manufacturers (Wikipedia, 2007).
Nokia Company emerged in 1995 in Finland, today it the largest company in Finland employing a large number of workers on the other hand Motorola was formed in 1928. Both companies have faced financial problems in the past but depending on strategies used by the company there has been a difference in their performance and also future anticipated performance.
When Nokia moves into Morocco, they’re corporate will shift a little, the new management structure for Morocco will be the best as they will need people that are more knowledgeable in Moroccan market.
The team will be divided into
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