Another dimension that has been encapsulated as a part of the internet now, is the world of e-commerce. ECD  states that the concept of shopping online has become a norm for humans. Muir  explains that e-commerce basically involves the concept of online business transactions that usually involve payment by credit cards.
This new dimension of the internet has provided many opportunities for the customers and merchants. At the same time, created problems for the merchants as not all customers are genuine and honest. Russell  conducted a study and concluded that Americans have their identity stolen almost every minute and spend an average of 600 hours to recover from the effects of this crime.
According to a research by US Federal Trade Commission  in 2001; it was concluded that around 1000 complaints were lodged for online fraudulent activities, whereas this number increased to a huge number of 25000 by the year 2000. Patton et al  and Connolly et al  state that these kinds of figures have created an environment of mistrust between the merchants and the customers. Qi et al  writes that the main aim of the online shopping companies is to ensure that the customer is honest about his identity and minimize the manual work in terms of the decisions for the authenticity of the identity. Olsen  studied that companies tend to spend a good amount to maintain a secure environment for their online business.
Altendorf  has analyzed that much development has been done in this field to make e-commerce transactions safe from any fraudulent activities. One of the technologies that is gaining a name in this regard is ‘Geo-location’.