s the vast potential of demographic and cultural diversity among people and accepts the imprint of globalization on everyday living and organizational competitiveness. (Hunt, et al 2004)1 Previously managerial decisions were mostly directed towards organizations objective while addressing concerns like production, sales and marketing with little attention towards the people working in the organization which is rightly mentioned by Harris et al (2001)2 and (Hunt et al, 2004). It is further stated that progressive workplaces presently are looking and acting differently from those of the past with new approach towards customers and client markets. There are competitions from all corners and the company has to meet the demand and expectations of the customer. (Hunt et al, 2004) In view of the above, the present global environment asks for more commitment, skills and ability to tackle the challenges effectively which can be possible only through changes, individually and institutionally, to keep pace with dynamic and complex environment. The present paper aims to critically examine leadership and management styles adopted by the management of Ritz Carlton during the period of change, their nature of team motivation and policies to achieve high performance.
The approach for the present research is qualitative methodological approach relying only on secondary data from online sources, books and journals which were earlier published. The view points and interviews of senior managers of Ritz Carlton Hotels have been collected for the purpose of this research to identify the management and leadership styles during the change , their strategies for employee and team motivation and policies to achieve better quality of service.
Ritz Carlton has a long history which goes back to 1898 when the founder of the industry Cesar Ritz moved to Paris working in finest hotels and restaurants and later opening London’s Carlton Hotel setting the stage for Ritz Carlton Company. The ...
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Numbers of weekly meetings are arranged in order to argue product as well as service quality, aspects like guest satisfaction, greater profits earnings and competitive position in the industry. Also competition as well as growth and development of the market are discussed in these meetings.
Service industry is the sector, in which competition is intensifying for now. The Ritz Carlton is planning market expansion in connection with the growth in foreign direct investments in the developing countries. It is possible for The Ritz Carlton to dominate the hotel industry along with other competitors in a markets of monopolistic competition.
BTI UK revealed that "the global hotel industry is enjoying a growth phase and showing signs of a strong performance recovery."
This marketing report will look at the performance of two important players in the global hotel industry. This paper will focus on an internationally recognized company which is the Ritz-Carlton Hotel Company.
How could each of these initiatives influence customer perceptions of quality
Point: The main difference of a person living at his house and a hotel is the evident fact that in your house, you already set it up just the way you want it or based to your own comfort.
It is this very objective of offering novel and innovative services that has made Ritz-Carlton what it is today – a leader in the hotel sector!
“The aspect discussed in the preceding paragraph can be better comprehended by making a note of the
The paper gives with recommendations of actions that can be taken to improve organizational culture in Ritz-Carlton Company. The first characteristic of organizational culture is Innovation and Risk taking. This characteristic of organizational culture explains a corporation’s degree of innovation and risk taking.
4 Pages(1000 words)Research Paper
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