Red Rose Entertainment is a video shop which was established in 2000 in Queens Town, Australia. Since its inception, the shop mainly relied on catalogue cards when issuing videos to the customers. However, the organisation has underscored to expand its operations and penetrate other areas but this requires it to adopt a new computerised system as well as hire more employees in order to improve on efficiency. In order to meet the changing demands of the environment to be more flexible there is pressure from the workers who want to be developed and trained to play a part in decision making in areas that affect them and their work.
Leadership is defined as the ability to influence a group of people towards the achievement of organisational goals (Robins S.P., Odendaal A.& Roodt G. 2001). Basically, leadership is concerned with the vision of the organisation and it should be noted that leading is a function of management where a leader instigates change that is aimed towards the achievement of the organisational goals. The leadership and the employees ought to work hand in hand in order to achieve the vision of the organisation which has underscored to expand its operations. A leader often takes a leading role in developing and inspiring staff to improve on their performance which in turn leads to increased productivity in terms of offering satisfactory products and services to the customers with the aim of achieving organisational goals. A leader should always display positive traits that can be emulate by the juniors in the company.
Basically, leadership is mainly concerned with taking a long term perspective of the organisation where a leader seeks to motivate the members of staff through developing relationships of trust among the workers (Bates et al 2005). In the case of Red Rose Entertainment, democratic, participatory leadership style is more ideal as