StudentShare solutions
Triangle menu

US Airline Industry - Essay Example

Nobody downloaded yet

Extract of sample
US Airline Industry

Southwest first expanded to the East Coast in 1993, with service to Baltimore-Washington International Airport. In 1994, the company acquired Morris Air, a Salt Lake City, Utah based airline. That same year, Southwest launched several programs to cut costs. A ticket less system reduced travel agents commissions, and Southwest began to use an in-house reservation system.
By 1997, Southwest Airlines served cities in all parts of the continental United States. This same year, Southwest formed an alliance with Icelandair. This agreement enabled Southwest passengers to connect from several United States cities to Europe through Icelandairs Baltimore hub. The company completed its first non-stop transcontinental flight in 1998, thus establishing Southwest as a formidable domestic competitor. In this paper potential areas of improvement, and how Southwest Airlines can gain its own advantage in the industry will be discussed.
Southwest ranked number one in on-time performance for several years according to [The Department of Transportations Air Travel Consumer Report]" (Goh, 2007, 103). This punctuality can be attributed the companys ticket less system and no-frills approach to air travel. The ticket less system reduces costs for both consumers and Southwest. Travel agents and ticket brokers are eliminated from the ticketing process. This also minimizes the lengthy check-in processes by eliminating physical transactions between customer service representatives and the consumer. All that is required is a reservation number and a form of identification to receive a reusable boarding pass, which enables the customer to board quickly.
Southwests no-frill approach reduces preparation time by eliminating the time required for three optional services. The first service to be bypassed is the meal distribution by flight attendants. Southwest does not serve meals on any flight regardless of duration. This severely reduces the time required of planes while sitting ...Show more

Summary

It is a low-fare airline, serves individuals of more than 50 different cities of 28 states. These US airlines presently render more than 2400 flights in a day, and still expanding itself more towards east. Southwest Airlines of…
Author : drice
US Airline Industry essay example
Read Text Preview
Save Your Time for More Important Things
Let us write or edit the essay on your topic
"US Airline Industry"
with a personal 20% discount.
Grab the best paper

Check these samples - they also fit your topic

US Airline Industry
US Airline Industry Recently, the industry suffered poor level of profitability. There are various factors that could substantially explain this and the bottom line of doing it would mean understanding the external and internal business environment of the US Airline Industry.
9 pages (2250 words) Essay
U.S. Airline Industry Analysis
 U.S. Airline Industry Analysis Although European players dominate the aviation industry in general, majority of the large players operate in the United States. Although this strategic amendment assisted the industry to improve the growth at its initial stages, the revenues again declined by the beginning of 1990s.
7 pages (1750 words) Essay
Airline Industry
It helps in economic growth, world trade, tourism and international investment. According to the International Air Transport Association, for the last three decades the number of passengers travelling on scheduled flights has increased on average by over six percent annually.
13 pages (3250 words) Essay
Explain the development of the US Airline Industry and what role did the government play from 1910-1950
It has however been a process of several decades that has made this industry flourishing and the government has played an important role in its development. Even though the first airplane was developed in the US in the year 1903, it was not until the year 1914 when the first commercial flight took place.
2 pages (500 words) Essay
The US Airline Industry in 2004
Prior to the airline deregulation of 1978, the industry was almost like a cartel with very few number of airline industries serving different American states. Nevertheless, an inevitable and unexpected competition arose which resulted into a dire instability in the industry; hence, the advent of the Civil Aeronautics Board was established to administer the industry’s structure and competition.
7 pages (1750 words) Essay
The US Airline Industry
This essay is an attempt to understand the US airline industry from the perspective of international business theories. This essay would also include a political, legal, and economic perspective of the US airline undistry today. Porter Five Forces Model and four Ps of marketing would also be used as for examples.
7 pages (1750 words) Essay
Regulation of Airline Industry
This paper discusses the need as well as the extent by which government should exercise control over the airline industry. To some degree, government regulation may be deemed as vital in keeping the efficiency level within the airline industry. Since the deregulation of the industry, it is reported that many airline companies have opted to merge or engage in airline alliance, which are characterized as virtual mergers to circumvent government restrictions (Doganis, "Flying Off Course").
2 pages (500 words) Essay
Airline regulation
This paper discusses the need as well as the extent by which government should exercise control over the airline industry. To some degree, government regulation may be deemed as vital in keeping the efficiency level within the airline industry. Since
2 pages (500 words) Essay
Global Airline Industry Report ( Course: Business Research Methods)
Deregulation and privatization has changed the industry intensively. This has also contributed to increased competition among its players who are required to further enhance their services to gain better prospects. In the
9 pages (2250 words) Essay
Airline Industry
In 2004, traffic of international airline passenger was improved nearly about fifteen percent in contrast to 2003 in a few regions such as Asia-Pacific (Holtbrugge & Et. Al., n.d.). In the
13 pages (3250 words) Essay
Hire a pro to write
a paper under your requirements!
Win a special DISCOUNT!
Put in your e-mail and click the button with your lucky finger
Your email
YOUR PRIZE:
Apply my DISCOUNT
Comments (0)
Click to create a comment