In this scenario management of corporation has decided to implement a new technology based structure and platform that would have the capability to effectively manage and control all the business operations. This report outlines the new information system (IS) strategy for the Golden Fleece Hotel. In addition, this report will offer an analysis of the key aspects of information system strategy and how it will increase revenue for the organization.
The business of Golden Fleece Corporation involves the management of hotel. This business was established in 1999 and now became a large size organization. In potential advancements of the business there are some business problems. Golden Fleece hotel is based on 100-room resort hotel located in South Yorkshire. In addition, Golden Fleece hotel is mainly aimed at targeting the business people and travellers. In this scenario the business owner ‘Hugh Johnson’ wants to offer its customers unique hotel experience and enjoyment facilities. However, in potential enhancement in the business of the Golden Fleece there are some problems regarding management of business operations and tasks, for instance, effective management of the business, customer and resources data handling. However, by seeing the potential enhancements in the field of information technology the management of Golden Fleece has decided to implement and incorporate new technology to manage the business operations. This report onward will present some of main aspects regarding development of the new information strategy (IS) strategy for the Golden Fleece Hotel.
The business of Golden Fleece Hotels flourished really much in beginning years however as the business enhanced its traditional business structure was not capable to handle the business operations. Additionally, the business also faced some economic down term. Thus, the Golden Fleece’s occupancy rate had begun to fall. The main