Maritime logistics industry itself is going through a very subtle but important change which will make it critical for the leading industry players to prepare them strategically in such a manner that can allow them to develop sustainable and progressive businesses in largely volatile business environment. Our target company which emerged from being a small player to one of the key international player only because of the management of the most important key drivers in such a manner that it allowed to develop its strengths and potential to dominate the market. The fact that company has been able to withstand the pressures of the current financial crisis itself is one of the ample proofs of how a successful company can actually sustain the external pressures and develop its internal strengths to achieve the success.
Some of the issues that have been discussed in part 1 of this report focused on the understanding of the basic characteristics of the industry as well as to study and understand as to how the company has been working over the period of time and what are some of the risk factors that can contribute towards increasing the overall risk of the investment opportunity. As such there is a need to have a broader understanding of the factors identified in part 1 of this report so that a comprehensive and to the point understanding of the critical success factors can be developed for making better and more informed decisions.
Our target company is also one of the firms which has been able to successfully withstand the economic pressures because of the fact that it has strategically developed itself to a point where it is relatively more stable and resilient against the changes in economic conditions. The target firm therefore is one of such firms which will contribute positively towards value creation if all the risk factors and critical issues are factored in accordingly.
Some of the issues that have been discussed in