StudentShare solutions
Triangle menu

International Business - Assignment Example

Nobody downloaded yet

Extract of sample
International Business

In order to analyse the appraisal, the report focuses upon four important factors like that of motivation of IKEA for going international, the selection of the market, the entry strategy of the company in the selected market and the corporate strategy. The report also has a dedicated section reinstating the major points in the summary and conclusions.
Established in the year of 1943 by a teen ager named Ingvar Kamprad (who was only seventeen years old), IKEA came a long way to be an industry leader in the arena of home products that include furniture, accessories, kitchen and bathroom all across the globe. The acronym IKEA stands for ‘Ingvar Kamprad Elmtaryd Agunnaryd’ and is managed by a Dutch registered foundation. This retail giant has total employee strength of more than 127,000 and the core competency of the company is that of manufacturing and selling assembled furniture. The company basically works with the concept of franchisee. This leading furniture brand targets to encompass major part of the society as it believes in providing world class products to the mass. For the purpose, it inculcates the strategy of competitive pricing. The company also has strong initiatives in the aspects of social responsibilities and environmental programs along with charitable involvements. It can be said without doubt that these factors have been instrumental for the success of the organizational in the international market.
Bank of America along with the US investment bank, Merrill Lynch is one of the world’s largest brokerage firms. It has a client asset of $ 2.2 trillion. More than 15000 financial advisors are associated with the company to serve its clients from 150 countries. In United States, its portfolio covers 99% of US fortune 500 companies and 83% of Fortune Global 500 companies. It is a global leader on services in investment banking solutions which includes global high-yield debt, global M&A, commercial lending and global equity. The investment ...Show more


Its prime objective behind foreign investment is growth, expansion, reducing cost of production and beating competition globally. After deep analysis, IKEA has chosen Chinese market…
Author : dagmarhermann
International Business essay example
Read Text Preview
Save Your Time for More Important Things
Let us write or edit the assignment on your topic
"International Business"
with a personal 20% discount.
Grab the best paper

Check these samples - they also fit your topic

International Business
Your company popularity in your area of operation has attracted our interest to have a joint venture. To be successful in United Arab Emirates, we will offer support in the following areas. To start with, we will grant you with the relevant resources required in international investments.
3 pages (750 words) Assignment
International Business
The country was previously renowned for its massive oil reserves. However, the nation has diversified its economy by creating business hubs in Abu Dhabi and Dubai. These hubs have attracted massive investment into Middle East and UAE.
4 pages (1000 words) Assignment
International Business
On the other hand, international business is the exchange of goods, services, technology and capital for the same or monies worth at a profit across the borders of countries (Adekola & Sergi, 2007). Orchestrated by the imprint of an ethnically homogeneous Islam community the United Arab Emirates has no infrequent ethnic tensions.
3 pages (750 words) Assignment
International Business
International business is simply defined as carrying out the business operation across the globe and not limiting the business transaction within the domestic markets. The business transaction that takes place within this context is transfer of goods, services, managerial knowledge, technology as well as technology from one nation to the other.
18 pages (4500 words) Assignment
International Business
ntil the 1980s, Coca Cola’s business strategy could be summed up as one of substantial localization as seen in its local operations with high levels of independence. The company operates with a flexible organizational structure whose top is the corporate segment. The corporate
11 pages (2750 words) Assignment
International Business
A large number of companies went global to utilize marketing opportunities for the realization of their business potential by successfully establishing sustainable competitive
13 pages (3250 words) Assignment
International Business
e business transaction that takes place within this context is transfer of goods, services, managerial knowledge, technology as well as technology from one nation to the other. However, the big question is what is the reason that made companies to take their venture on the
18 pages (4500 words) Assignment
International Business
For example, working in international business in Turkey is totally different compared to the United States of America (DRS, 2012). Consequently, if we look at the geographical hardships in terms of climate, Turkey is hotter than USA. Therefore a person working in
1 pages (250 words) Assignment
International business
in the information technology .The use and the popularity of face book has increased throughout the world and it is spreading globally that is widening and expanding the free and smooth flow of the information. Face book is being considered as the important part of the
10 pages (2500 words) Assignment
International Business
In a contemporary world that is dynamic and full of opportunities, opinion and views held by a multinational company don’t just vary in the United States but throughout the world (Heenan et al., 17). My view of the multinational company is expensive, but I tie it broadly to the attitudes of the executive, internal structures, and operations.
1 pages (250 words) Assignment
Hire a pro to write
a paper under your requirements!
Win a special DISCOUNT!
Put in your e-mail and click the button with your lucky finger
Your email
Comments (0)
Click to create a comment