Evaluation of Tell website - Research Paper Example

The importance of a having a specific objective in mind when designing a website is highlighted and main elements of a successful website is explained. The objectives of the Tell Information Systems website are defined. A study of Saudi internet users in general, the target audience of the website and a comparison of the Tell website to those of its competitors is made. In light of this study we craft a general internet marketing strategy for the website, make a list of requirements for having an efficiently working website and end with some recommendations.

This report concerns my task as an internee of Tell Information Systems, which was to evaluate and help redesign Tell website and create an internet marketing campaign for Tell. This report highlights the benefits that having a well maintained website and an internet presence could bring to the company including the ability to expose their products and services to millions of potential new customers, learn more about their prospective customers and answer their questions about the products and services, offer customer support and service, present an improved image of the company.

3 The importance of a having a specific objective in mind when designing a website is highlighted and main elements of a successful website is explained. The objectives of the Tell Information Systems website are defined. A study of Saudi internet users in general, the target audience of the website and a comparison of the Tell website to those of its competitors is made. In light of this study we craft a general internet marketing strategy for the website, make a list of requirements for having an efficiently working website and end with some recommendations.

3 This report evaluates the Tell Information Systems website with a view to improve the effectiveness of the company’s website. Tell Information Systems is an up and coming IT Company based in Jeddah, Saudi Arabia. The company offers a range of