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Conference And Exhibition Management - Essay Example

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The University of Bright People in Hong Kong will hold a three-day conference in September 2010 under the theme “Museums and Heritage.” The conference will be represented by approximately 350 delegates specifically students, academics and industrialists. Through this…
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Conference And Exhibition Management

Generally, conference buyers are the event organizers or planners who purchase or employ event-related commodities or services (e.g. venues, specialist services) (Rogers 34). In the conference industry, there are two major kinds of conference buyers: the corporate buyers and the association buyers. Corporate buyers, as the name suggests, are buyers and organizers of corporate events for a financial gain (Rogers 34). The association buyers, on the contrary, work for not-for-profit organizations and merely rare are those who hold events with the purpose of benefiting financially from such events (Rogers 45).
However there is also another kind of conference buyer: academic buyers. Academic buyers are those who plan for academic conferences such as the 2010 Museums and Heritage Conference. Academic conferences are usually an interaction among researchers in a specific field of study (Caroll-Clark). The 2010 Museums and Heritage Conference will mostly constitute delegates who are from universities to convene about one social and educational purpose - preserving and conserving museums and the heritage. Therefore the University of Bright People falls under the context of academic buyers.
Since the conference is academic, the venue may not be luxurious however not inferior of taste to suit the varying preferences of the students, academics and industrialists. The venue is where the participants will be able to interact with each other; meet new acquaintances and/or opportunities for trade (Marx, et al. 15). The following are the criteria for selecting the conference venue.
The delegates should be able to access the location without hassles so the conference site must not be hard to locate on the map. Otherwise, it is best recommended that the venue be a common knowledge to all, or in a word, popular.
The conference venue should be able to accommodate at least 350 ... Read More
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