StudentShare solutions
Triangle menu

Assessment 3 - Essay Example

Nobody downloaded yet
Both sets of findings were evaluated using perceptual maps. High taste will reflect the high quality and high entertainment is intended to serve as an excitement factor besides communicability to help maintain high customer satisfaction. Initially, the likely early adopters will be targeted specifically to ensure a successful start. Their traits are also identified in the report, and the brand name is justified. Recommendations are then given to address a number of possible issues that may arise and in anticipation of opportunities for learning.
This report details the business launch strategy for the product identified in assessment 2 collectively referred to by the Conversations brand name. The ideas gathered earlier are now developed into a virtual product ready for launching. The aim is to have an enhanced understanding of all the elements necessary to make the launch successful and to ensure that this success transpires. This strategy could have been approached by means of a product launch checklist but this does not always prove to be effective (Daniels, n.d.). Therefore the goals, readiness and constraints are presented in the form of this report.
In consideration are the areas (in terms of product qualities) in which demand can most likely be created, the potential competitive advantage, the target market, and suitable product characteristics. The positioning statement is also defined, and the chosen brand name is justified. The following areas are therefore covered in this report:
Recommendations are also made to deal with possible problems arising. The detailed planning could then ease the task of strategic marketing to ensure the launch is successful and that Conversations becomes a well-established brand in Australia. The marketing strategy usually poses the most significant challenge for all types of companies (Jain & Haley, 2009: 27), so the usefulness of this report extends beyond simply ...Show more


This report details the preliminary strategic launch plan for the Conversations product to be introduced into the Australian savoury market (for biscuits). Primary demand will need to be created for which a gap has been identified. A survey revealed demand for a high taste and…
Author : stammannie
Save Your Time for More Important Things
Let us write or edit the essay on your topic
"Assessment 3"
with a personal 20% discount.
Grab the best paper

Check these samples - they also fit your topic

Assessment item 3 . Report
A case in point is the one followed by ______________ (name of your school). The reason, as has been emphasized in this course’s entire discourse on the subject during the term so far, is that communication will enable students to navigate the real world more effectively by enhancing their capability to interact, market themselves, express ideas, compete, persuade and a host of other capabilities that would allow them to be able to seize opportunities and excel in whatever field or endeavor they would be engaged in.
4 pages (1000 words) Essay
Module 3 Productive Assessment
With these in mind, education then became an organized process with measurable results if the traditional view is employed, stressing that the acquisition of knowledge and skills are education's main goals. Many who hold this view oppose the informal methods and discipline of progressive educators.
5 pages (1250 words) Essay
Managing Organisational Change Assessment 3
Infact, organisational change is not a minor procedure that involves short term adjustments and renovations, but a holistic process that influences the life of every single person working within and organisation (Ander & Lindstorm, 2008). So much so that organisational change can alter the views and expectations of even people existing outside the organisations, be it the customers or the suppliers.
15 pages (3750 words) Essay
RN/Diploma/BSc (Hons) Nursing - Adult, Module 3, Assessment Practice Reflection, Type Summative
The law is an integral part of nursing practice and it is increasingly being used to regulate nursing practice and to impose new obligations on all health professionals in the interests of public safety. The scope of practice for each nurse is based on the
16 pages (4000 words) Essay
Risk assessment 3
The main purpose of this research is to determine the integrated risk management and its related issues. I will try to elaborate the main risks in this scenario and find out the solution regarding these issues. As
11 pages (2750 words) Essay
Assessment item 3 Individual Report
This not only affects the share but also affects the quality as well as the price of the commodity or service. The business of software development, sale and marketing is
10 pages (2500 words) Essay
3 Ps Self-Assessment
My professional performance has been excellent during the semester and meets the score of 47 points out of fifty. This is because I have been consistent and positive on key elements of professional performance. My class
1 pages (250 words) Assignment
Write an outline and critical assessment for financial article 3
economical structure based on various principles, to deal factors like increase in prices, imbursement equilibrium, unemployment, nation’s sum income and output. His work is under criticism due to the fact that his academic qualifications and areas of experience differ. His
4 pages (1000 words) Essay
Assessment 3 Training project (K)
Similarly, it might also be used to enhance the inner skills and talents of an individual thereby amplifying the performance and productivity of the
4 pages (1000 words) Essay
Unit Assessment 3 professionalism
Discrimination can take place in hiring and firing, offering terms of employment, offers for training and even during promotions. Discrimination includes making ethnically offensive jokes, sexual advances, and sending, sexually explicit emails. According
2 pages (500 words) Essay
Comments (0)
Click to create a comment
Let us find you another Essay on topic Assessment 3 for FREE!
Contact us:
Contact Us Now
FREE Mobile Apps:
  • About StudentShare
  • Testimonials
  • FAQ
  • Blog
  • Free Essays
  • New Essays
  • Essays
  • The Newest Essay Topics
Join us:
Contact Us