Part III for Personnel Management - Essay Example

Thus, in all fairness it must be said Ford took an extremely irresponsible decision to generate short term gains while risking its goodwill. A rational customer would have never opted for a saving of $11 and agree for an unsafe fuel tank. An unsafe fuel tank is a permanent source of hazard. All statistics of rates of accidents per thousand motorists really do not make any sense as nobody can be sure that they would not be those unfortunate few that would have to suffer. It would truly have been similar to making air bags optional?

If Ford would have told potential customers about the hazardous fuel tank then hardly any rational customer would have purchased that model. However, with deft advertisements and publicity the company could have projected the lurking dangers in such a favorable light that some of unsuspecting customers could have still opted for that model. The definition of criminal homicide is ‘willful (non-negligent) killing of one human being by another’ (Justia.com 2010). Though Ford was aware of the fragile fuel tank in Pinto and did not make any attempt to modify it, still the company should not have been guilty of criminal homicide as it did not specifically make the fuel tank unsafe with the express intention of burning three sisters to their death.

Further, traffic fatalities are, as a rule, not classified as criminal homicide even if there is some fault with the manufacturer in producing the output. The manufacturer would, however, have to face punitive fines for their negligence in failing to adequately address safety concerns in their product. Ford was handed down a punitive fine of $3.5 million and had to pay an additional $3 million in compensatory damages in Richard Grimshaw case but in none of the incidents could Ford be held guilty of criminal homicide.

Esteem needs that consist of recognition, attention, social status, accomplishment and self respect are entirely a matter of the mind that can