StudentShare solutions
Triangle menu

Shifting expectations for budget hotels - Literature review Example

Nobody downloaded yet

Extract of sample
Shifting expectations for budget hotels

Budget hotels are the cost effective hotels that are available to the customers at any part of the world. Compared to the luxury hotels the budget hotels have greater industry competition as they have larger customer base. In this paper the researcher has tried to analyze the current scale of Brighton budget hotel business. The researcher with the help of primary research has tried to find out what are the expectations of the Brighton budget hotel consumers and thus in turn tried to find out the shift of customer’s expectations.
The objective of the research is to find out the customers’ expectations from the service industry. For this purpose the difference between budget hotel and non-budget hotel has been analyzed along with the analysis of current scale of Brighton budget hotel business has also been analyzed. Through a primary research the researcher has tried to analyze the shifting expectations of the customers from the budget hotels.
The customer expectations in the service industry change more frequently than any other industry. It is tough to keep track of the customer expectations in the service industry than an industry where the main product is goods offering (Hseih et al., n.d., p.4-7). In an industry where the customers only perceive the delivered goods, their expectations don’t change as frequently as it changes in the case of the service industry (Infosys, 2009, p.5-7). There are different kinds of expectations that the customer has from the service industry like the predicted service, adequate service and the desired service. The predicted service is one that the customers expect from the company, that is, the minimum basic services which the company should offer to its customers. The adequate service is the level of service that the company should offer to the customers to meet their needs. . The desired level of service is ...Show more
Cite this document
  • APA
  • MLA
  • CHICAGO
(“Shifting expectations for budget hotels Literature review”, n.d.)
Retrieved from https://studentshare.net/miscellaneous/483677-shifting-expectations-for-budget-hotels
(Shifting Expectations for Budget Hotels Literature Review)
https://studentshare.net/miscellaneous/483677-shifting-expectations-for-budget-hotels.
“Shifting Expectations for Budget Hotels Literature Review”, n.d. https://studentshare.net/miscellaneous/483677-shifting-expectations-for-budget-hotels.
  • Cited: 0 times

Summary

Any brand that aims to grow in future tries to meet its customers’ demands and gain their loyalty. This is because only when the customers are satisfied that the company stands a…
Shifting expectations for budget hotels
Read Text Preview
Save Your Time for More Important Things
Let us write or edit the literature review on your topic
"Shifting expectations for budget hotels"
with a personal 20% discount.
Grab the best paper

Check these samples - they also fit your topic

The impact of service recovery on customer satisfaction, loyalty and word-of-mouth
The objective of this paper is to analyse the impact of service recovery on customer satisfaction, loyalty and word-of-mouth. One of the most important criteria for the success of a hotel is the service quality it offers. Although, the reasons for the first visit by a customer are out of control of the hotel management, the hotel management has the ability to make that stay a comfortable and satisfactory one.
3 pages (750 words) Literature review
Sri Lankan travellers needs and expectations about airline websites
Overall web industry has made its place in social and economic affairs. The guests and customers, in this internet era, have full liberty to choose the place they want to move to, make decisions regarding the airline by simply sitting at homes and using internet facility and get instant confirmations about their bookings and reservations.
12 pages (3000 words) Literature review
Boutique Hotels
Travel and tourism is one of the most attractive and lucrative industry segments which has attracted considerable attention from business organizations and individuals alike. Tourism is no longer a local phenomenon as the rise in disposable income has made travel and tourism one of the most booming industry segments of the world.
15 pages (3750 words) Literature review
The ways of promotion 5 specific franchised hotels (Hilton, SolMelia, Marriott, Mandarin Oriental, Jumeirah) through technology
One of Hilton Hotels’ objectives is to spearhead the global hotel market segment by delivering great guest experiences, but preserving the economic blanket of the world. The company fills the daily hotel needs of its current and future customers while favorably improving the future economic environment.
20 pages (5000 words) Literature review
Managing Diversity in Organisations
In the next section the study will try to address the research questions by conducting a literature review on the topic. The researcher has selected hotel industry in order to understand the role of diversity management in fulfilling the strategic objectives of hotels.
6 pages (1500 words) Literature review
Research into sustainable global tourism council, leading hotels of the world,locations for roll out of greener hotels and imple
Sustainable tourism endeavours to ensure that the impact of tourism activity exerts the lowest effect on the environment as well as the local culture where it takes place. Sustainable tourism is also concerned about the impact that the tourism activity have on the local people and strives to generate employment opportunities for the local people so that they can benefit following tourism activities that takes place in their immediate ecosystem.
4 pages (1000 words) Literature review
Ideation techniques on green hotels with potential,profiling of green hotels and environmental impacts on green hotels
Idea of “green hotel” In order to compete internationally implementation of the information and telecommunication technologies (ICT) has become one of the indispensible ways. A large number of hotels are seen to adopt the ICT in major areas of operations like relationship management, customer service, marketing, communication and other areas of operations (DiPietro and Wang, 2010).
5 pages (1250 words) Literature review
World hotels
The ruggedness attracts outdoor personalities and makes it all outdoorsy as desired. However, the sincerity is not exactly a factor, and the down-to
3 pages (750 words) Literature review
How did the target market change for Holiday Inn Hotels after the financial crisis amongst hotels in England & Bosnia
In direction to this, the literature review section of this research work demonstrates some crucial theoretical and conceptual findings regarding marketing strategies and orientations adopted by a hospitality organizations and their disposition in the post
13 pages (3250 words) Literature review
International Marketing and Branding for Hotels
According to the report branded hotels make up over 53% of the total hotel market. In the US, around 70% of available rooms are in branded hotels. In developing markets such as China and India, branded hotels account for a lower 45% to 55% of total available rooms. The five leading branded hotel companies.
5 pages (1250 words) Literature review
Comments (0)
Click to create a comment
Let us find you another Literature review on topic Shifting expectations for budget hotels for FREE!
Contact us:
+16312120006
Contact Us Now
FREE Mobile Apps:
  • About StudentShare
  • Testimonials
  • FAQ
  • Blog
  • Free Essays
  • New Essays
  • Essays
  • The Newest Essay Topics
  • Index samples by all dates
Join us:
Contact Us