Got a tricky question? Receive an answer from students like you! Try us!

Agency budget - Research Paper Example

Only on StudentShare
Author : mckenziegeorgia

Summary

Crexoc advertising agency has the mission to integrate the best tools and methods in the planning and implementing the most successful email campaign. The campaigns are designed to cut through the market in a mass marketing campaign mode to increase sales hence enhanced customer…

Extract of sample
Agency budget

icant change is expected in terms of sales and gross margins, which in the next five years is estimated at; $300,000, $350,000 and $550,000 for year 1,2,3 respectively. The net profit expected within this period will be $10,000, $50,000, and $100,000 respectively for year 1, 2, 3. An investment of up to $1,000,000 is likely to be injected in the projects to realize the mentioned above monetary gains.
Crexoc advertising agency will design and build after which it will test and deploy the email advertising campaign. Part of the project will entail reporting the progress of the real time, which gives the customer convenience in terms of flexibility (Kitcher, 2011). Crexoc will finally do an analysis of its success to find out on the other areas to support the tool in future campaigns of thee company. Email marketing is a scientifically developed tool with effective strategies that are geared to assure the company the success of reaching so many clients in real time. The basic threat is only the risk that the potential customer might completely reject the advertising. Crexoc advertising agency plans through this project to offer marketing services to companies willing to adopt the same techniques as a cornerstone of their marketing program. They estimate that email marketing will launch over 250 billion emails across the cyberspace in a cost effective manner and maximized effects. It is worthwhile to note that research has it that email ad-response rates are currently averaged at around 15% (Lee, 2003).
The company will use the already established extensive network of contacts with companies already using the mode of marketing. In addition, it will engage its internal expertise to launch an intensive email marketing campaign to selected groups (Shore & Carfora, 2011). The groups entail 50,000 selected businesses quarterly with online companies targeted as suitable while offline companies will be targeted as long-term strategies. Sales are expected to strategically ...
Download paper

Related Essays

Criminal Justice Agency Budget
Budgets should reflect management's planned change initiatives, related costs, and expected results.…
14 pages (3514 words)
Current Administrations Budget
a higher premium for Medicares prescription drug coverage, and increasing the amount of money drug manufacturers rebate to states for prescription drugs covered under Medicaid will comprise the proposal (“Obama 2010 budget highlights by agency,” 2009).…
6 pages (1506 words)
Budget
ncreased interest in research on this topic, and to analyze whether the current approaches of budgeting hinder the effectiveness of modern organizations.…
4 pages (1004 words)
Budget Proposal
(Womack, 2009)…
5 pages (1255 words)
Agency Structure
The agency oversees the public lands and minerals. It is accountable for about 264 million acres of the American lands. In the federal administration structure, the agency falls under the Department of Interior, the body entrusted with the supervision and protection federal lands and issues concerning to American citizens. The BLM is an executive department agency with the cabinet secretary accountable for the Interior department monitoring activities of the agency. The Bureau of Land Management budget request jurisdiction lies with the subcommittee on Interior, Environment, and Related…
7 pages (1757 words)
ROLES OF Contract Management Agency (DCMA) and Defense Contract Audit Agency (DCAA)
Property clearance as well as Plant clearance is part of the roles of the Defense Contract Management Agency. Property clearance refers to the role of selling and negotiating terms of sale of different products from the United States defense store. This may include disposing off old equipment or sell of military products. This agency caters for the negotiations. Plant clearance may refer to the selling of plants owned by the defense department. This may include production plants and facilities or warehouses. This is the role of this agency and it works efficiently to help reduce the…
4 pages (1004 words)
budget
The budget cuts across machinery $27 million, fire engines $32 million, fire education $10 million, servicing of the existing engines and machinery with the approximate cost $ 5 million, emergency cases among other miscellaneous costs (Ballam, 2013).…
2 pages (502 words)