Professional Development - Career Profile (in Marketing) - Assignment Example

ternet marketing is one of the latest ongoing business industries that is proving itself to be highly profitable as compared to physical offices and manufacturing organisations. It has versatility in its work operations and constantly thrives for changes to be profitable and successful. The resources used are minimum and the main element required is knowledge and creative skills to implement ideas. One such organisation that I am highly interested in joining is Google Incorporation. I would like to start my professional career from one of the most successful multinational organisations that have made a good brand name in the internet marketing category.

The mission statement of Google is to allow all the users on the internet to have the access of various kinds of information pertaining to any topic. The information should be available and readily accessible by all the users of the world (Google Jobs, 2013). Google has engineered its management styles by taking in top notch professionals that have a good command on their work. The leadership style followed at Google is mostly Laissez Fairre. The professionals hired at Google are professional in the field of technology and with a good amount of experience.

Google hires the best ones who know their word and do not require any guidance to conduct their work procedures. This one of the factors of how organisations are successful. The organisational structure of Google consists of Board of Director, Senior Leadership members and Executive Officers. It is a short hierarchy and both the executive officers and Senior Leaders are accountable to the Board of Directors. In Laissez Fairre leadership style, the expert professionals are empowered with the tasks authority and this is how the employees work at Google (Google Company, 2013).

Google has an open culture policy at its work place and it encourages the employees to give their valuable suggestions and opinions. On emails and sometimes in cafe, the Google audience