The Influence of Social Media - PowerPoint Presentation Example

It is my belief that because of this approach, Anne Rice has in fact made steps to become closer to her fans, and people on her page started realizing that there is more to her than a writer. Ms. Rice uses social media daily. If she is unable to post information about her latest media appearance, she posts her own opinion about issues that interest her. She also asks her fans questions about the characters in her books, hence increasing awareness about work. By interacting daily with her fans, she has gained new supporters.

In Facebook alone, there are almost 1 million members of her page. Meanwhile, she has more than 70,000 followers on Twitter. Who knows how many more are part of her mailing list. We do know, however, that Ms. Rice receives numerous invitations for an interview as she posts her interview schedules in her Facebook Page and Twitter account. This is because Ms. Rice also enabled visitors to her website to have immediate access to her secretary who sets up appointments for her. Based on these observations, I can say that Anne Rice can sustain her position as one of the most awarded writers today, thanks to her use of social media.

She was already a household name in the past, but because of her active involvement in social media, more teenagers are becoming aware of her work and she is receiving support from almost all age brackets.