Experience MIS - Assignment Example

Besides what Woolworth offers there are also other companies that offer substitute products, this can affecting its operations if consumers prefer the substitute products. Customers and suppliers can also put some pressure on the firm. Woolworth can take steps to reduce buyer power by implementing a loyalty program. Suppliers can also exert pressure if they are the firm’s only suppliers. The government can also influence the operations of Woolworth by either imposing higher taxes on them or giving them tax incentives.

The government can also give them monopoly power thus shying away new entrants (Kroenke, Bunker & Wilson, 2013). b). Woolworths is growing faster compared to its rival, Coles Myers. The company emphasized on diversification by offering low prices on its brands; this strategy gave it a competitive advantage over its rival. The company’s Chief Executive Officer, Roger Corbett, who had the management experience of a supply chain in the United States also, had an impact. He implemented the project refresh in 1999 so as to restructure the supply chain of the company (Kroenke, Bunker & Wilson, 2013).

He also introduced the everyday low price to Woolworths supermarkets and new technology. The success of the company is also featuring into the petrol- retailing sector, which resulted in its ability to take the best market share six years before Coles Myers could enter the segment. The company was able to present itself as the best fresh food company, which provided triumph marketing over its rival Coles Myers. Woolworth has been able to maintain a competitive edge by forcing Coles Myers to reduce its prices after implementing the everyday low price as necessity for competition (Kroenke, Bunker & Wilson, 2013). c). The primary value chain activities of Woolworth can be below.

There is the Inbound Logistics that deal with; inventory control, materials handling, Call-off to suppliers and warehousing. Secondly, there