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HR Management in McDonald - Essay Example
Author : mcculloughmalco
Pages 7 (1757 words)
Report HR Management in McDonalds June, 6, 2011 Contents Contents Page number 1. Background and Introduction 3 2. HRM at McDonalds 3 3. Conclusion 8 4. References 10 HR Management in McDonalds Background & Introduction: McDonalds stands number one fast food chain and it is also one of the top ten mostly widely recognized brands around the world…
When the McDonald’s first restaurant was opened in America, it was a unique type of business that offered a novelty concept at that time. The items on the McDonalds menu were beef or pork burgers, fries and drinks. Their restaurant presented a different kind of lay out at that time. The open kitchens for the customer view presented a uniqueness and novelty to the viewers and visiting customers. With track record of successful emergence on the global scene, McDonald today a huge network of restaurants spread across in more than 90 countries in the world and it has achieved an unparalleled success and a top position in the fast food Industry during the last more than half a century period. McDonald has always pursued a growth strategy and it present success is reflective of the keen sense of market and customer focus that it has so successfully maintained. As Ray Kroce who is the on of the building blocks and architect of modern McDonalds opened the first McDonalds restaurant in America in 1955, his served good quality meals in moderate prices and clean seating environment. He could not have imagined the super success that McDonalds would earn in the years to come. ...
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