StudentShare solutions
Triangle menu

Culture briefing for a US based company selling bicycles - Essay Example

Extract of sample
Culture briefing for a US based company selling bicycles

These divisions include the pre-colonial era, colonial era, and the post-colonial era. Kenya is widely known to comprise forty two tribes each with a distinct mother tongue language. Historically, each and every tribe has its own distinct history in terms of relocations and resettlements, development, communication and relations with other tribes, customs, traditions, as well as in trade and industry. On the basis of resettlements, Kenya’s population is groups into Bantus, Nilotes, and Cushites. Cushites include Somali and Borana among others. Some examples of the Nilotes include Nandi, Pokot, and the Luos. Examples of Bantus include Kikuyu, Embu, Meru, and Kambas. During the pre-colonial era, most individuals in Kenya depended on crops and animals. In 1985, Kenya was colonized by Britain. The country got its independence in 1963 (Hornsby, 2013). Geography According to Hornsby (2013), Kenya is a unique country with an extensive shoreline, a large proportion covered by vegetation, beautiful mountains, arid region, lakes, as well as home to the Great Rift Valley. The Indian Ocean touches Kenya towards the south east direction. The country has a total of five countries as its neighbors. These countries include Uganda, Tanzania, Somalia, Sudan, and Ethiopia. Available sources assert that the country comprises of five climatic regions. These include the Coast, the Rift Valley, Semi-desert, desert, and the lake region. Only twenty percent of the country is considered appropriate for both crop growing and animal keeping. A whooping seventy percent of the country is either desert or semi desert. Political system Since independence, the country has upheld and preserved a centralized form of government. It is important to point out that this centralized form of government brought with it individualistic leaders such as Jomo Kenyatta and Daniel Arap Moi. These rulers were above the law during their tenures as presidents. The current president is the fourth since independence. The country adapted a multi-party system in 1992. This saw the emergence of new parties unlike the time of Jomo Kenya and partly during Moi’s era whereby the country had only one political party, Kanu (Hornsby, 2013). Currently, Kenya is divided into forty seven counties each being represented by a governor and a senator. Economic perspective Economically speaking, Kenya is a developing nation. Consequently, this country can be termed as a capitalist nation in terms of the economy. It depends on a large proportion with the international markets for trade and commerce. The country gets most of its revenue through the importation of cash crops such as coffee and tea. Tourism is also well structured and coordinated in Kenya and is a source of foreign exchange. Tourist throng the country’s wildlife reserves, game parks, as well at the coastal region for its favorable and warm climate (Hornsby, 2013). Traditions and customs Kenya comprises of forty two tribes each practicing its own customs and traditions. For instance, Kambas undergo various rites of passage. They undergo initiation to become adult members of the community as early as the age of twelve. Young men are given the responsibility of upholding, preserving, as well as preservation of the community. The final stage among the Kambas is becoming an elder. The Maasai on the other hand are known for keeping animals and making ornaments. There are ...Show more


Culture Brief Name University Kenya’s Culture Brief Many of you are aware of the fact that our company is seeking to expand our business of selling bicycles in Kenya. This culture brief brings to light the history, geography, political and economic systems, profile, traditions, values, and the lifestyles of Kenyans…
Author : jrunte
Culture briefing for a US based company selling bicycles essay example
Read Text Preview
Save Your Time for More Important Things
Let us write or edit the essay on your topic
"Culture briefing for a US based company selling bicycles"
with a personal 20% discount.
Grab the best paper

Check these samples - they also fit your topic

Elements of US Culture
According to Sullivan (2001, p. 1), the freedom of expression and democratic social order are mutually beneficial. A closer observation will prove that this statement is correct. To illustrate, public expression of one’s opinion may invoke public agitation where it is the responsibility of government to provide protection to the citizens.
3 pages (750 words) Essay
Company briefing
The creative baking approach coupled with the instant success of Lotus Seed Paste made LXL a world-renowned brand and a golden page in the history book of Guangzhou.  2006 brought new heights of success for LXL when it turned into a Privately Owned Enterprise, from the old state owned enterprise.
4 pages (1000 words) Essay
US Based CEOs Are Overpaid
US Based CEO’s Are Overpaid Their popularity can also be attributed to the high pay, high social class and the prestige that comes with being a CEO. At times, their popularity is fuelled by the enormous earnings they receive yet some of them are deemed not to do their work properly.
4 pages (1000 words) Essay
Trek Bicycles Paper
Trek Bicycles are now available in over 90 countries across the world. Trek has around 70 distributors and 10 subsidiaries around the globe (Plunkett, 2006). Trek Bicycles – Mission Statement Trek Bicycles was started with the following simple mission: Build the best bikes in the world (TrekBikes, 2012) But as the company has grown from strength to strength and diversified its product line, it added the following to its mission statement: Help the world use the bicycle as a simple solution to complex problems (TrekBikes, 2012) Trek Bicycles – Vision Statement The following vision statement can be derived from the various content and promos of the company on the web: We believe in bikes.
4 pages (1000 words) Essay
Company Culture Report
Currently the company has a total of 150,000 employees, with almost 21,000 locations in over 61 countries. The company’s location mostly serves hot and cold beverages, full leaf tea, pastries and snacks (Newman, Amy, Ober, and Scot, 2013, pp342). Evening locations mostly serves beers, wines and also small bites.
3 pages (750 words) Essay
International Business - Bicycles and Economy
Although as the market is getting more complex and competition is growing day by day, customers are getting confused and it is also difficult to retain the customer loyalty and each and every company whether offering a simple or complex product has to come up with a special service or something extra that can differ them from the competitors around.
5 pages (1250 words) Essay
Analysing a web based company
A lot of innovative practices are introduced and customer service and value added service play a major role in the hospitality industry. This paper will discuss the differentiation and technology focus strategies adopted in the hospitality enterprises. Some of the strategies used by hospitality enterprises to achieve competitive advantage include Strategic Planning, Market Research.
14 pages (3500 words) Essay
I would also like to mention here that all the selling talents are interlinked with each other. One of the most important aspects of selling process is the trust level of sale person for his buyer that is how much a salesman is transparent and fair in his communication
1 pages (250 words) Essay
Briefing paper: Corporate Culture, Image, Identity, Reputation
Recently, the question pertaining to whether political contributions can be considered functional bribes has come up. With increased monitoring of campaign donations has come a question regarding the true nature of campaign donations. According to
2 pages (500 words) Essay
Culture-based education
Education must complete a person which meant that a student must not only learn knowledge and skills but also his or her culture. I can personally relate to this topic. I am a Saudi national studying in a western
1 pages (250 words) Essay
Hire a pro to write
a paper under your requirements!
Win a special DISCOUNT!
Put in your e-mail and click the button with your lucky finger
Your email
Comments (0)
Click to create a comment
Let us find you another Essay on topic Culture briefing for a US based company selling bicycles for FREE!
Contact us:
Contact Us Now
  • About StudentShare

  • Testimonials

  • FAQ

  • Blog

  • Free Essays
  • New Essays
  • Essays

  • The Newest Essay Topics
Join us:
Contact Us