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Most car drivers in Saudi Arabia know the dangers they and others can face when using the rodas , but many continue to ignore advice on rode safety .with reference to health promotion literature explore the potential reasons for thid (ignoring) behaviour - Assignment Example

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In this paper, the various aspects of health promotion will be discussed by first giving the various interpretations of health promotion…
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Most car drivers in Saudi Arabia know the dangers they and others can face when using the rodas , but many continue to ignore advice on rode safety .with reference to health promotion literature explore the potential reasons for thid (ignoring) behaviour

This knowledge will help in understanding what can be done to help ease the situation. The paper will conclude by a reflection on the various aspects discussed in the paper.
Health promotion has been defined by the world health organization as “the process of enabling people to increase control over, and to improve, their health. It moves beyond a focus on individual behaviour towards a wide range of social and environmental interventions.” (WHO, 2011) Therefore to them it is a positive concept that emphasizes personal, social, political and institutional resources as well as capabilities. Other authors have defined it as any combination of health, education, economic, political, spiritual, or organizational initiatives that are designed to bring about positive attitudinal, behavioural, social or environmental changes that are conducive to promoting the health of populations (WHO, 2010).
Health promotion is not limited to health but goes ahead to look at ways in which positive behaviour can be instilled in people so as to avoid future health related problems. It is directed towards taking action on the determinants of health (Seedhouse, 2004, pp. 10-25). These determinants are seen as the causes of health and this implies that there needs to be cooperation of sectors beyond health services in a way to reflect the diversity of conditions that influence health. This cooperation will involve the government at both the local and the national level taking responsibility to act appropriately and timely in ensuring that the total environment, which is beyond the control of individuals and groups, is conducive to health (Keith & Tilford, 2001, pp 100-180).
The world health organization proposes five key principles of health promotion. First, that health promotion involves the entire population and not a focus on specific ... Read More
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