78). Despite the widely acceptance, some scholars have opposed it, raising the arguments that it does not capture the entire sources of social influence especially among youths and the predicators it defines are not usually sufficient either (Bouzigard & Saidel 2010). For detailed understanding, studies should always be theory based. In this analysis, the theory of planned behavior was adopted as the theoretical framework to enhance the understanding (Ajzen 1991, p. 201). This theory asserts that when a person has a strong positive attitude, his/her subject norms will be stronger and the perceived control over the behavior will be greater; the intention to perform a particular behavior will be high, leading to involvement in that particular behavior. This theory is related to the influence students undergo in Saudi Arabia, leading to smoking instances (Kobus 2003, p. 36).
Due to peer pressure, innocent students usually backslide and consequently follow the meek behaviors of their colleagues. Non-smoking students finally get themselves smoking. Most students in Saudi Arabia associate smoking with tobacco and not other substances. This is the reason why the government declared Saudi Arabia a free tobacco nation in 2000 (Garner & Alty 2005). In some instances, teachers smoke before their students, leading to poor role modeling (Connolly 2001, p. 31). Students from smoking families who also see their teachers smoke will have the courage to participate in advertisements designed to promote its consumption amongst the youths (Higgins & Conner 2003).
The study aims to highlight how smoking affects behavior of students and the negative impacts it brings. Records from world heath organizations indicate that between 1999 and 2008 smoking amongst young people started between the ages of 13–15. Another set of data collected between 1999 and 2009 indicates that smoking prevalence ranges between 2.4% and 37%. The findings point ...
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