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Death of a Wonder Drug - Book Report/Review Example
Pages 4 (1004 words)
The Death of a Wonder Drug Name Institution Date Review of the Video: The Death of a Wonder Drug The video, the Death of a Wonder Drug is actually a documentary of the aftermath of September 2004, after Merck, a giant pharmaceutical withdrew its popular painkiller VIOXX from the market voluntarily…
Nonetheless, its most striking effects are how the drug affected individual within the United States (Films Media Group 2004). The most disappointing thing is that the Food and Drug Administration (FDA) and numerous pharmaceutical that were close to the Merck pharmaceutical and could not correct this menace before it affected innocent citizens. In fact, in most cases, these partners or collaborators were a concern to the funding for medications towards approval. The other shocking events are the actions of the sales staff that underwent trainings in order to dodge questions that were related to the risks that VIOXX could pose to the public and the health sector. The content of the video is both informative and heart wrenching. Apparently, the contents of this video are based on a true translation of what transpired with the VIOXX drug. The main reason why the content is justified to be a true narration is that the information through which the video was documented is actually based on reputable sources. The “Death of a Wonder Drug” video’s content describes how Merck marketed VIOXX thereby making a huge profit that translated to over one billion in its sales. Marketing of this drug aimed at swaying people emotionally in order to achieve normalcy in its usage. ...