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CROSS-CULTURAL PERSPECTIVE Name University Course Instructor Date Cross-cultural Perspectives Introduction In the past two decades, a new and essentially varied form of global economic activities has emerged in the US, intensively increasing global financial and political connections.
Currently, various global organizations control an extensive and developing share of the global technology, resources of marketing and profitable resources. Similarly, their initial thought for transforming to global companies may have been due to market expansion, to diversify, need for raw materials, technological advancement and production efficiency, prevent integration, prevent political challenges and lower costs of labor. Irrespective of these interests, various global organizations face extensive challenge in acting informally to understand and accommodate local cultures outside the US in which global organizations operates. Discussion Global companies find cultural perspective matters including definition of the right objectives of the company, attitudes towards threats, handling workforce and the capacity to curtail unproductive activities differ significantly from one nation to another, (Khan, 2010). Additionally, within nations, cultural diversities occur by demanding careful consideration by global companies. Considering the cultural domain of United States such as Northwest and others, to Americans, the difference appears in mind, but American companies overseas experience various cultural challenges. The discussion will investigate the cultural constraints experienced by Nike Corporation, which is global organization. ...
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