Proposal for the Marketing of Self-Cleaning Toilets My Target Market Self cleaning toilets or automated toilets are a growing phenomenon that is gaining popularity both in homes and at public places. They were first designed in Clear Channel Adshel in Westminster, London, but now they are being used in many countries especially USA…
My target market will include homes and public places where at homes, this product will facilitate old age people, working men and women, and children; and also, this product will be used in schools and colleges, offices, parks, and shopping areas. The main intention before the usage of this product will be the saving of time and energy in using toilets. Since old age people and children are too feeble to clean the toilet after using it and working people and students are also running short of time, hence this product is especially designed for them. Public places also need them since people often do not consider cleaning the toilets themselves properly after using them. Public places need to be hygienically cleaned which this product very efficiently ensures because the cleaning cycle is nearly of forty seconds which includes the flush, the cleaning of bowl and seat, and disinfecting and drying of the floor. My Marketing Approach I would mainly use the brochure marketing approach. My color brochures will actually be a guide for the readers that would tell them the usefulness of the automated toilets and how they are going to save them time and energy. ...
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