Masters
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Performing Arts
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A cursory glimpse of the list of the all-time world highest grossing movies reveals that out of the first 20 top box office movies, 17 movies belong to franchise films while only 3 do not belong to this category i.e. Titanic (#1), Finding Nemo (#15) and Independence Day (#18)…

Introduction

The Harry Potter (#5,7,11,14) film franchise, meanwhile, is a pentalogy while the Star Wars series (8,17,20) is an octology (IMDb. All-Time Worldwide Box Office). It is worthwhile to mention that the James Bond film franchise, which consists of a series of 23 films ranks first
The hereinabove data is a potent proof of the reality that in the movies, moviegoers would rather prefer to patronize movies which they are familiar with in terms of the characters and the story lines and which they know beforehand that there is a high possibility of them enjoying the movies to the hilt. They would rather not risk their money and time with films which they are not so sure whether the quality, the acting and the direction and the story would be to their liking. Like in books, comic strips, TV serials, one good thing must lead to another.
are a ready, hard-core audience, a marketing hook and a possibility of generating new fanatics by simply improving the visual quality of the succeeding serials through the taking advantage of advances in cinematic technology especially the special effects phase of film making. Sadly though, many movie producers fail to sustain the movie going public's interest in their purported movie franchises, inevitably run out of steam and end up only in the sequel stage. ...
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