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media empire and cultural entrepeneurs - Essay Example

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Media Empire and Cultural Entrepreneurs No one can deny that mass media plays a special role in the life of any nation. Free and open media is a guarantee of the irreversibility of democratic development in the country; it is an integral part of democratic society…

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media empire and cultural entrepeneurs

The point is that U.S. media has increasingly transformed into an institution, which undermines the fundamental principles of democracy, functioning in the interests of a narrow group, not the general public. To express this fast-changing picture, they should act through the established basic institutions; moreover, these institutions must be different. The most important institutions, which impact on the formation of our understanding of the real social world is very strong, are “newspapers, magazines, radio, television, books and movies” (Bagdikian, 1983). In view of the system, that our perception of the world is formed under the persistent influence of the likes and dislikes, it seems that it very important to write about them. The content of the information activities of the newspapers and television stations depends on considerations of purely commercial nature, which determine its constant focus on the interests of large business, advertisers, and how far it is from the satisfaction of genuine interests of the U.S. population, wishing to obtain objective and comprehensive information (Bagdikian, 1983). Currently, “there is the age of the convergence of music production, creation, distribution, exhibition and presentation” (Sen, 2010). The unknown musicians have a great power to become famous thanks to their fans and self-promotion. ...
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