Mass Media and Politics - Essay Example

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Mass Media and Politics

These include newspapers, magazines, newsletters, advertising, websites; radio and television broadcasting.
A survey of news channels and programs that feature political discussions; of the coverage of politics by American newspapers and internet sites; of radio shows reveals the wealth of information in circulation about American politics. The question is to what extent are people exposed to this information; to what extent do they absorb it.
In 1987 Americans spent $6 billion for their weekday papers and nearly $1.4 billion on Sunday newspapers2. In 2001, there were approximately 248 million television sets in the United States and 1,669 hours, the equivalent of 70 days, was the projected time that adults in the United States would watch television in 20043.
There is both a wealth of information about American politics and a high degree of public exposure to it. On the other hand, this does not determine that the media coverage or the public's perception of it is in any way slanted to the promotion of a particular political view.
One of the most interesting means of measuring the degree to which media is reflective of the public opinion on American politics is to compare and analyse news coverage alongside reviews of public opinion ...Show more

Summary

The mass media of the United States, television, newspapers, have a considerable influence upon United States politics. The influence is not necessarily controlling; largely it may be considered perpetuating of the popular opinion. On the other hand, there is ample evidence that the mass media of the United States has no interest in providing a broad, balanced perspective of US politics…
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Mass Media and Politics essay example
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