The cultural competence is defined as one’s ability to adopt cultural norms and ways of a certain locality or geographical area in order to appear native to local population. Humans do not like to trust outsiders and foreigners whereas, they hate to do business with them and therefore, it is imperative for businesses and social workers to win trust of the local population before getting on with their work in an area (Brien, 1998). However, cultural adaptation is an important step because culture is the software of human mind and because of this reason; people like to engage with those individuals who share their philosophy towards life. The multinationals are famous for conducting cultural recons before entering into the foreign culture.
The culture that is not known to an organization but it plans to enter it is referred as alien culture. The term is used to highlight the seriousness and severity of the situation because organizational participants must remain awake to the fact that they cannot afford to make mistakes because slight cultural misunderstanding will cause all operations to jeopardize at once (Jackson, 2009). The organizations which operate on an international level always keep locals on their front-desks in order to make themselves appear as indigenous as possible to citizens of the particular society. The globalization has been turning work related culture of the entire world to become Americanized with the passage of time and the attempt remained a worthwhile one as well because professional cultures of emerging markets which had been considered centric to futuristic trade world are already giving into the process of adopting American ways of doing and getting things done (Muntaner, 2013). However, according to leading anthropologists, the companies cannot adopt every culture of the world which is apparently the most prominent demand of ...Show more