Qualitative study focuses more on getting detailed information about the subject whereas quantitative study focuses more on gathering data using large-scale surveys. Interviewing a focus group is one of the best examples of a qualitative study in which researchers interview a group and identify the thoughts and perceptions of that group. DiCicco-Bloom and Crabtree (2006) states, “Interviews are among the most familiar strategies for collecting qualitative data”. In qualitative studies, researchers make use of different data collecting techniques to explore attitudes and behaviors of people whereas in quantitative research, researchers use structured research instruments like large-scale surveys to know what people think about the research topic. In qualitative studies, researchers collect data using interviews, group discussions, and task oriented observations whereas in quantitative studies, the methods used for collecting data include observing large groups and surveying specific types of individuals. Therefore, we can say that there are more techniques available in qualitative studies for data development as compared to the techniques available in quantitative studies. Relationship with the Research Researchers doing qualitative study are not much aware of the details that makes them interact personally with people to gather information related to different aspects of the research. For example, to get information regarding effects of diabetes on a person’s health, the researchers need to interact.
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